April 9, 2018
Don’t Just Rank Better, Standout in Google Using Schema Markup
Google rarely makes direct announcements about their search algorithm. When they do, everyone pays attention! Recently John Mueller, Webmaster Trends Analyst at Google, answered some questions on Reddit. There he mentioned that Google uses schema as a ranking factor. Before we go any further, for those of you who are wondering about what schema is, you
March 27, 2018
How Artificial Intelligence Will Impact SEO and Search
Artificial Intelligence is changing SEO and therefore search. Shelly Kramer details how these changes are taking shape. It is another in our “Great Articles You may have missed” series. The AI Impact on Search There is no shortage of topics to discuss when we’re talking about artificial intelligence (AI). It’s hot for a good reason: AI changes the
February 22, 2018
Why Small Businesses Must Never Compromise on SEO
Many small business owners have a misapprehension about the importance of SEO and the development of an effective digital presence. About 93% of online experiences are initiated from search engines. And you are probably aware that 75% of those users do not scroll past the first search engine results page. Considering this, every time you
February 6, 2018
Event Marketing for Local SEO: Effective and Natural Link Building Tactics
It’s almost impossible to be a local business owner and not realize the power of digital marketing and SEO on your bottom line. While channels like word-of-mouth marketing are obviously powerful, it takes time, effort (and a bit of luck) to build up a loyal customer base through word of mouth alone. Getting visibility online
January 30, 2018
How to Get Back on Your Feet Once Your Google Rankings Drop
The long-term effects of your SEO campaigns can sometimes be quite unpredictable. You might’ve actually done everything just right and climbed the SERP ladder. However, with SEO, you never really know what happens next. So, if your rankings suddenly drop, you need to act quickly and remedy the problem right away. There can be numerous reasons
January 23, 2018
10 Social Media Optimization (SMO) Tips to Boost your Website Ranking
Have you ever heard of or delved into Social Media Optimization, aka SMO? In this article, Shane Barker details how SMO can be used to boost your website ranking. It’s another article in our “Great Articles You may have missed” series. 10 SMO Tips It is impossible to separate social media and SEO, as these
December 29, 2017
Curatti Best Articles of 2017 – Part Two
4 years and going strong! And we couldn’t have done it without our readers, our contributors and our good friends. As with any website, you will see our evolution if you go to earlier posts. No doubt, this will continue into 2018. The last year has seen a site redesign. The most obvious changes that
December 21, 2017
6 Tips to Consider When Updating Your eCommerce Website
Let’s face it guys; the internet world is totally unpredictable. It seems like there are changes every day. New features are being introduced at incredible speed, helping the web to stay relevant and inspiring. And the competition is insane! If a website fails to “Adapt, Improvise and Overcome” the changing dynamics, it will inevitably and
December 19, 2017
How To Write Great SEO-Friendly Content in 2018
Search engines are becoming smarter and concentrating more on users’ behavioral factors. Meanwhile, marketers are struggling to broaden SEO processes far beyond blind link building with nothing but market-defining keywords. Yes, backlinks and anchors matter; but the catch is, they all reshape all the time for content better optimization and promotion. That said, the rules
December 18, 2017
How to Play Around With Google Suggest to Come Up with Content Ideas
Google is pretty much the only search engine that matters. Yes, others may be used more in certain regions, such as Baidu (with around 8% of overall usage, followed by Bing at 7%, according to Smart Insights). But even with those and other search engines, Google takes more than 77% of the searches across the
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