How to Build An Influencer Driven Content Campaign

Influencer marketing and content marketing are two effective long-term ways of promotion which have all kinds of benefits beyond higher traffic (like trust, brand awareness, natural link acquisition, etc.) And yes influencers can bring in sales! Megaphone Marketing lists multiple case studies proving the concept. Put the two together and you have a match made…
5 Steps & 5 Tools For Making a Great Editorial Calendar

In the past eight years I have worked as an editor for several huge websites. Those don’t include my own, where I have been 100% responsible for all upkeep and content published. I can say, with a great deal of experience backing it up, that having a solid editorial calendar is the most important tool…
Turn One Research into Dozens of Awesome Articles!

Alright, full disclosure time: I love doing content research. For some people, it is the most tedious, boring, long and agonizing part of writing for the web. But to me, it’s the quiet fireplace time with my cup of coffee that will get me busy for the next week or so of writing, creating, etc.…
Why Voice Search is Making Q&A Pages More Relevant Than Ever (Updated)

All content marketers are aware of how important keyword research is. But what if I tell you it’s evolving more quickly than ever before? We are well past the era of “keyword strings” and we are entering the age when natural language research becomes increasingly important. That’s because many people interact with search through voice…
How to Play Around With Google Suggest to Come Up with Content Ideas

Google is pretty much the only search engine that matters. Yes, others may be used more in certain regions, such as Baidu (with around 8% of overall usage, followed by Bing at 7%, according to Smart Insights). But even with those and other search engines, Google takes more than 77% of the searches across the…
How to Create a Successful Expert Roundup Article

Expert roundup articles have been around for ages but they have been increasingly popular lately. In a Huffington Post opinion piece written by James Parsons titled “Will Expert Roundup Posts Ever Lose Their SEO Value?”, he points out the pros and cons of this style of content. To me, it read like it was trying…
10 Content Curation Tools to Boost Your Productivity

I am in love with these tools! As an avid content curator, I am always looking for the latest and best thing in the industry to help me do it faster, easier and in a more organized way. We are now in a time that is based so heavily around curation that you can find…
5 Screenshot Tools to Aid Your Visual Tweets

There’s no single opinion as to whether visual Tweets (i.e. Tweets that have an uploaded image that go with them) are good or bad. Some people claim they are annoying and people unfollow you because of them. Others say they see many more interactions with tweets that are accompanied by an appealing image (Stats seem…
9 Tools That Make You a More Productive Blogger

There is a general rule of thumb that states a blog with quite aggressive content and SEO strategies will take at least 4-6 months to become profitable on any minor scale. Keep in mind this is with continued and consistent effort as well as significant investment of time (and money). How long does it take…