Articles by Susan Gilbert

Susan Gilbert
July 11, 2019

Use Email Segmentation to Improve Your Business Communication

Email Segmentation

Are you getting a strong ROI from your current email marketing strategy? You might be missing out on valuable prospects if you are not sending your messages to an interested list of subscribers captured from your website or through your social media campaigns. According to Hubspot, email is still a preferred way for 73 percent…


Susan Gilbert
June 20, 2019

12 Tools to Improve Your Mobile Productivity, Proofreading and WordPress Website

Mobile Productivity, Proofreading and Wordpress Website Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Mobile productivity apps for business Proofreading tools for better content WordPress website plugins 4 Mobile Business Productivity Apps to Improve Your Online Presence 1)…


Susan Gilbert
June 6, 2019

The Art of Social Media and SEO Marketing

Social Media Brand Engagement and SEO Marketing

As social media has become a factor in online marketing, many have debated whether this has had an impact on SEO. Specifically, this includes likes, retweets, and engagement, all of which indirectly impact a website’s search engine rankings. More specifically, both content and conversations through places like Facebook, Twitter, and LinkedIn send out social signals.…


Susan Gilbert
May 16, 2019

12 Tools to Improve Your Blog Content, SEO and Facebook Reach

Blog Content, SEO and Facebook Reach Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blog content SEO tools Improve your Facebook Reach Improve Your Blog Content With These 4 Tools 1) Long-Tail Keywords That Convert –…


Susan Gilbert
May 2, 2019

Use These Strategies to Grow Your YouTube Channel

Grow Your YouTube Channel

While many YouTube channel owners have raised their voices, the video giant continues its algorithm changes in the name of “personalizing their feed.” The good news is that there are several ways you can effectively grow your following and attract more subscribers with organic methods. Whether you are a business offering products or services or…


Susan Gilbert
April 18, 2019

12 Tools to Improve Your Blogging, Facebook Advertising and Visual Content

Blogging, Facebook Advertising and Visual Content Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blogging Facebook advertising tools Visual content tools 4 Great Blogging Tools for Busy Entrepreneurs 1) High-quality professional images – Foter Readers are…


Susan Gilbert
April 4, 2019

How to Create a Winning Pinterest Marketing Strategy

Improve Your Pinterest Marketing Strategy

Since 2010, Pinterest has grown tremendously. It now has over 250 million users — 80 percent of whom are engaging on mobile. Many consider this growing platform to be a part of both their social media and SEO strategies. It’s become a great place to build your brand and attract new website subscribers in an…


Susan Gilbert
March 21, 2019

12 Tools to Improve Your Blog, CRM and Networking

Blog, CRM and Networking Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools to improve your blog Increasing your business sales with CRM Networking resources for marketers 4 Tools that Will Help Your Blog Grow 1)…


Susan Gilbert
March 6, 2019

How To Use The Right Hashtags For Your Instagram Marketing

How To Use Instagram Hashtags

Specific hashtags are still important to include in content for all of the major social networks. And these should be focused on the image or topic. One of the key ingredients to marketing success on Instagram, in particular, is to know how to use these to attract new followers and interactions. In the early days…



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