Category: Content Marketing

Anna Fox
May 3, 2022

11 Key Strategies to Aid Creativity and Productivity

Productivity and Creativity

Creativity and productivity are two concepts that are not easy to combine. After all, we think of productivity as something dull, consistent, and stodgy, while creative people are thought to be free-spirited and hard to control. However, by applying principles that allow you to explore your team’s creative talents while focusing on getting things done,…


Travis Jamison
March 22, 2022

Customer Lifetime Value: The Metric Small Businesses Can’t Ignore

Customer Lifetime Value (CLV)

If you own a small business, you’re probably considering ways to expand. Finding new customers is undoubtedly one way to accomplish this, and it is something you should do. Is that, however, the only way? Or is there an effective strategy to deal with existing customers? According to studies, you have a 5-20% chance of…


Jordan Bishop
January 25, 2022

Content Marketing in The Metaverse and Beyond

The next technological revolution is on the horizon. The automation of industry 4.0 is giving way to the emergence of human-machine interactions in industry 5.0, changing the way we manufacture goods and services. At the same time, the internet is evolving from a flat, 2D landscape to a rich, enduring virtual 3D world where we’ll…


Susan Gilbert
January 18, 2022

12 Copywriting, Startup Business, and Visual Content Tools

Copywriting, Startup Business, and Visual Content Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Copywriting Tools for startups Visual content Write Catchy Copy For More Sales With These 4 Tools 1) Reverse-Engineered Copy Inspiration – Swipe-Worthy In order…


Yash Chawlani
January 11, 2022

How To Audit Your Content Strategy For A Website Redesign

Audit Your Content Strategy Before You Redesign Your Website

If your business goals have shifted or changed recently, or if you’re preparing to enter a new segment of your market, a website redesign is likely to be on your radar. Companies that are trying to maintain their competitive edge and stay on top of trends understand the importance of keeping a fresh image that…


Michael Deane
January 7, 2022

Are You Monitoring All Of The Right Metrics?

Every Thursday, I have a working lunch with a couple of friends who also work in marketing. So I could easily have opened this article with a “an SEO, a copywriter and a marketing executive walk into a bar” type of joke. Last week, we touched on a subject dear to our hearts and heavy…


Jan Gordon
December 31, 2021

Curatti Best Articles of 2021 (And Happy New Year 2022!)

Happy New Year 2022 (And Thank You!)

2021 is finally over! While it was definitely better than its predecessor, I don’t suppose it met too many people’s hopes or expectations. I hope that some who read this were amongst the success stories. Please leave a comment if that describes you. We all love to hear good news! My prediction, for what it’s…



Susan Gilbert
November 16, 2021

12 Brand Mention, Twitter Strategy and GIF Making Tools

Brand Mention, Twitter Strategy and GIF Making Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Brand Mention Monitoring Twitter Strategy GIF Making and Sharing Find Brand Mentions With These 4 Social Monitoring Tools 1) Get Ahead of the Competition…


Lesley Vos
November 11, 2021

How to Write Great SEO-Friendly Content (Updated)

2020 is here, (and suddenly, 2021 is almost gone!) and SEO is continuing to develop at a rapid-fire pace. With two or three major Google algorithm updates every year, we get thousands of minor changes on top of it. Thanks to AI and machine learning, the search engines are now smart enough to understand the…


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