Have you ever feel overwhelmed at the thought of creating social media guidelines for protecting your business reputation? Many wonder how to develop efficient guidelines for social media that educate team members, encourage team collaboration, and protect their business. This article shares proven strategies for creating guidelines that offer an effective work plan for using…
When you think of Instagram, chances are the first thing that comes to mind is photos. After that, perhaps videos and Instagram Reels would pop into your head. But text? That’s probably pretty far down on your list of things you associate with Instagram. Yet in some cases, text can be the deciding factor between…
In less than 24 months the demand for Digital Customer Service has literally boomed, regardless of the country or industry. This acceleration is the result though of an ongoing revolution that had started a few years ago: more and more consumers prefer to use social media, live chat, or messaging apps when asking for support.…
I hope people who send outreach emails read this. If few people respond or the responses you get are rarely favourable, chances are you’re doing some of what is described below. But there are a couple of tips to help you out towards the end. If fellow blogmasters and blog editors read it, I feel…
Anyone can be a writer! Often, the hardest thing about writing your own content is just getting started. It’s easy to procrastinate by making another cup of coffee, running to the grocery store, or taking the dog out. Some procrastination is okay, but when you sit down at 9 in the morning to write your…
Once a website has been built, the attention of every website owner moves to SEO, content marketing, and social media marketing. And it makes sense because what’s the use of a website that doesn’t get traffic? However, one thing that is often ignored is security. Few website owners take it as seriously as they should.…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Project Management tools WordPress Website Design YouTube Brand Management 4 Project Management Tools That Will Help You Have an Effective Business 1) Transition To Remote…
At the end of every year, Spotify treats its users to Spotify Wrapped — a personalized year-end music summary of the year gone by. From the top albums and artists to favorite genres and listening minutes, Spotify presents all that data in the form of fun, brightly colored visuals which people go on to share…
As your business evolves, more people will engage with you on social media. That’s terrific. But with all that exposure also comes some reputation risks. A single comment reply from a brand can hurt its reputation in the eyes of many potential clients. And, of course, not much can be conveyed through a single-word comment.…
There are many types of marketing videos that you can use for your company. These include the 8 mentioned in the Infographic, below (Click here to jump to it). Explainer Videos Product Demos Testimonials Behind-the-scenes Company culture The (hopefully not so old-fashioned) Sales Pitch How-To Webinars Some marketing videos are great at quickly attracting viewers’…
