Articles by Andy Capaloff

Andy Capaloff
April 1, 2021

Don’t Do These Things In Your Outreach Emails

Not Happy With The Results Of Your Your Outreach Emails?

I hope people who send outreach emails read this. If few people respond or the responses you get are rarely favourable, chances are you’re doing some of what is described below. But there are a couple of tips to help you out towards the end. If fellow blogmasters and blog editors read it, I feel…


Andy Capaloff
December 31, 2020

Curatti Best Articles of 2020 (And Happy New Year 2021!)

Happy New Year 2021

2020 is finally over! How long did it last? Until now, every year of our lives went faster than any before it. Not this one! Goodbye annus horribilis! You’ll never be forgotten! A Quick Summary of 2020 Life changed. The end! Our 2020 Authors This year, we published over 130 articles, some written by old…


Andy Capaloff
December 10, 2020

Data Redundancy: Why You Need An External Storage Device

Data Redundancy

Earlier this year, I wrote about the importance of Data Redundancy though extra backups – particularly if you work at home. By now, work solutions that had seemed temporary, are looking more like a new way of life. Indeed, for many, whether full-time or part-time, they actually are. So, when do you start thinking about…


Andy Capaloff
November 17, 2020

Why Do Most Guest Blogger Outreach Emails Suck?

Most Guest Blogger Outreach Emails Suck

This will be a bit of a rant. But hopefully, a couple of people will learn a thing or two. If that happens, my fellow blog masters and I will be very happy. To put it mildly, most guest blogger outreach emails suck. I don’t know who puts out the advice that people are taking,…




Andy Capaloff
August 13, 2020
What Comes First In Business

Editor’s note: This post is not only aimed at those starting out in business. Slightly modified versions of these questions are relevant for those seeking to make new offerings or take their existing business in a new direction. I admit to never quite seeing the conundrum in the chicken and egg question. I believe in…


Andy Capaloff
July 30, 2020

When It Comes To Writing Content, Keep It Simple, Stupid!

When Writing Content, (and Living Life!) Keep It Simple, Stupid

The KISS theory really needs to be applied to more things in life. And one of the areas it needs to be kept steadfastly to, is content writing. “Any fool can make something complicated. It takes a genius to make it simple.” —Woody Guthrie First, Know Your Audience (KYA) I don’t suppose for one second…


Andy Capaloff
July 23, 2020

Blogs, Freebies, and Paywalls: The Value Assignment Conundrum

I’m inspired. Sometimes, you need to look at what other people are saying in order to put your own thoughts into words. And so, I can hopefully now frame the great value assignment conundrum – at least to my own satisfaction. At what point does giving away too much for free diminish the perceived value…



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