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Nancy Kapoor

Top 14 B2B Marketing Automation Platforms to Power Your Marketing Campaigns

B2B Marketing Automation

51% of businesses currently use marketing automation to drive marketing campaigns. Here’s a comparative analysis of the top 14 B2B marketing automation platforms to help you select one and drive highly engaging marketing campaigns. The Top 14 Marketing Automation Platforms to drive marketing campaigns 1. Acoustic Overview Acoustic Campaign helps you drive marketing campaigns with…


Susan Gilbert

12 Video Content Marketing, Business Organization, and Advertising Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Video Content Marketing Organizing your Business Advertising Do You Need More from Your Video Content Marketing Strategy? 1) Videos that teach – Common Craft Choose from…



Jan Gordon

10 Steps To Becoming a Better B2B Marketer

Improve Your B2B Marketing

So you’re a marketer. But are you a great marketer? When I first started in the B2B marketing industry, I thought that it was enough to know the basics. But now that I’ve been doing the job for a few years, I can honestly say that there’s so much I didn’t know. Below are ten…


Jan Gordon

Curatti Best Articles of 2019 (And Happy New Year 2020!)

Curatti Best Articles of 2019 (And Happy New Year 2020!)

The end of the decade is upon us (unless you are a pendant, lol!). How marketing in general and websites have evolved! Search is unrecognizable, but the evolution has been gradual enough that you could be forgiven for thinking it was always like this. Social Business went mainstream quite some time ago but has a…


Susan Gilbert

12 eCommerce Sales, Twitter and Customer Relationships Tools

eCommerce Sales, Twitter Following, and Customer Relationship Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: eCommerce tools to boost sales Improve your Twitter following Better Communication and Customer Relationships 4 eCommerce Tools You Can Use to Increase Your Sales…




Nick Dimitriou

How Conversational Marketing Platforms Can Grow Your Small Business

How Conversational Marketing Platforms Can Help Your Business

One of the biggest pain points of small to medium businesses is the ability to nurture potential customers the moment they land on their website. But how do you ensure that your potential “leads” have gotten all the information they wanted from your landing page? Even some of the best-designed landing page will cause questions…


Jericho Gonzales

A New Marketing Funnel Is Taking Over [Infographic]

The New Marketing Funnel

A new marketing funnel is taking over, and it’s completely different from the one you are or were familiar with. For decades, marketers patterned and built their strategies on the linear funnel where there’s only one entrance (brand awareness) and exit (conversion) point throughout the purchasing journey. The primary goal was to acquire leads and…


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