October 19, 2015
Twitter to Expand 140 Character Limit
If your business is looking to attract more followers on Twitter and then a new development may help. As the social network aims to make the platform more attractive the mainstay 140 character limit could soon expand. Quick tweets, retweets, and replies are attractive to users on Twitter, which allows them to creatively use hashtags,…
October 12, 2015
How Lead Scoring Can Qualify Potential Clients for More Sales
Your business may have a large list of subscribers and leads, but converting these into sales can be more of a challenge when the approach is not focused on a more narrow market. It’s important to find the right prospects for your products or services, and this is where “lead scoring” can help you. The…
October 5, 2015
How a Sales Funnel Can Generate More Sales From Your Website
Your business may have a lot of traffic coming into your website, but how are you converting these prospects into sales? An interested reader is more likely to make a purchase, especially through great content that they want to pass along to others. For example, marketing firm, Quicksprout, reported that they received 2,033 leads from…
September 28, 2015
Showcase Your Business by Publishing A Book
You’ve worked hard at establishing your business reputation and expertise through great content, and a strong social media presence. Now may be the time to consider publishing a book whether in print, digital format, or both. The benefits of publishing are numerous, including: ● Increased visibility for more leads and sales ● Spreading the word…
September 22, 2015
Why Your Website Visitors Might Pass You By
When your visitors first arrive at your business’s landing page they may keep moving on. Not what you want! The key is to draw them in right away and get them to stay by using an enticing offer and a clear message that meets their needs. User frustration is usually the cause for a person…
September 14, 2015
Pinterest Marketing is Easy with Scheduling Tools
Since 2010 Pinterest is one of the fastest growing social networks for personal use, business, and marketing. Today there are as many as 70 million users from around the world who share information, videos, and images. According to Digital Information World, there are approximately 56% female users on Pinterest leaving 44% for males, and 33%…
September 7, 2015
Use the Right Keywords for More Traffic and Leads
Getting found in search is a top priority for any business these days. The right keywords are an essential part of this success, but search terms that are too broad will not get noticed. While using tools like Google AdWords is good practice, your business can go a lot farther by discovering exactly what questions…
August 31, 2015
Turn Your Content into a Lead Magnet for Your Business
Blogging, as you probably already know, has the potential to draw new leads and customers to your business. With the right strategy your business can use this platform to grow your presence online and in social media. According to Hubspot, businesses who have an active blog have a 126% high lead growth rate than those…
August 24, 2015
Mobile Sales Just Got Better for Businesses
Is your business active on Instagram and Pinterest? If yes, Great! If not, get started. There is no better time than now to build up your network and take advantage of the latest mobile updates from these two platforms. Facebook, Twitter, Google Plus, and LinkedIn in particular should all be included in your business marketing…
August 17, 2015
How Q and A Can Drive More Traffic and Leads for Your Business
As you establish yourself as an expert in your niche, you’ll want to attract more visitors to your website who can be converted into sales. A good plan of action is to go where other like-minded professionals are and showcase your knowledge. There are few networks that currently offer this such as LinkedIn, Google Plus,…
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