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Lesley Vos

How to Write Great SEO-Friendly Content in 2020

2020 is here, and SEO is continuing to develop at a rapid-fire pace. With two or three major Google algorithm updates every year, we get thousands of minor changes on top of it. Thanks to AI and machine learning, the search engines are now smart enough to understand the search intent and the context of…


Susan Gilbert

How to Drive More Website Traffic with Pinterest

How Pinterest Drives Traffic To Your Website

Pinterest has become one of the top social networks where people go to for lifestyle ideas, information, and products.  Did you know that this platform also serves as a powerful search engine that can provide valuable links to your website? According to the company, online sales referrals top other social networks like Facebook and Twitter…


Susan Gilbert

12 Business Visibility, Podcast and Content Marketing SEO Tools

Business Visibility, Podcast and Content Marketing SEO Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Raising Business Visibility using LinkedIn Podcasting tools Content Marketing SEO tools Increase Your Business Visibility with These 4 LinkedIn Tools 1) Easy profile management…


David Gutierrez

6 Top Organic SEO Trends to Focus on

Organic SEO Trends

The goals of organic SEO specialists remain unchanged from year to year: to get ahead of others in SERPs, to increase returns on investment, to improve revenues. However, the ways of achieving these goals are far less static, what with ever-changing Google algorithms and business landscape. So what are the most important trends to look…


Christopher Nichols

Gaining a Competitive Edge With Machine Learning

Machine Learning

Can machines think and act as humans can do? If this question fascinates you, this article is a good read for you. By now, most companies understand the value of machine learning in data processing. Those that have the means are already investing in technologies fueled by artificial intelligence. In this post, you will become…


Mitt Ray

8 Tools for Creating Engaging YouTube Videos

YouTube Video Creation Tools

YouTube is clearly the best video social network to build a presence on. It has over 1.9 billion monthly users who watch 5 billion videos per day. The main obstacle you will face on YouTube is the competition. Over 300 hours of video are uploaded every minute. The only way to beat this competition is…


Anna Fox

7 Tools to Create a Successful Local Content Marketing Strategy

Tools For Creating Your Local Content Marketing Strategy

Content marketing is the foundation of any digital visibility strategy, including local business marketing strategy. When done correctly, it increases brand awareness, builds loyalty, and leads to gradually and consistently increasing sales. Many local companies are unfortunately not doing it the right way. Many businesses think that content strategy is simply about creating a set…



Shane Barker

7 of the Best Ways Your Brand Can Benefit from Influencer Marketing

Consumers now trust influencers more than the brands themselves and their paid advertisements. Why? Primarily because they consider influencers a more genuine and trustworthy source of information.  This demand for more authenticity made influencers key players in influencing consumers’ purchase decisions. Influencer marketing is currently the hottest buzzword in the online marketing arena. And a…


David Miller

How Integrating AI Into B2B Marketing Can Scale Your Business

How AI can help you scale your business

The merger of artificial intelligence (AI) and B2B marketing isn’t something that’s just around the corner. It’s already here. It’s revolutionizing the course of businesses willing to take the leap and use AI to their advantage. With the right marketing strategy, you can scale your business like never before. But of course, you already know…


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