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Jan Gordon

Here’s How To Improve Your Content Marketing Strategy

Content Marketing Strategy

If you are a digital marketing professional, you can spot grandiose claims a mile off. These days it’s almost impossible to trick a customer (not that you should even want to). And you also can’t brand yourself differently to the actual quality of your service/product. Being on the receiving end of every type of marketing


Victoria Greene

What Your Website Imagery Is Really Saying About Your Business

What Does Your Website Imagery Say About Your Business?

First impressions count. And when it comes to web design, you’ve got a matter of moments to make that impression stick. Either that or your new visitor will be just one more increment on your bounce metric. In general, when someone visits a website for the first time, they make their initial evaluation based almost


Anna Fox

How To Create Visual Content That Builds Empathy With Your Brand

Visual Content Builds Empathy

“Good politics starts with empathy, proceeds to analysis, then sets out values and establishes the vision, before getting to the nitty-gritty of policy solutions.” ~David Miliband via bqotd.com It’s the same for business… It all starts with building empathy, or in other words, understanding and compassion. And that, in turn, starts with building common ties


Jan Gordon

Curatti Best Articles of 2017 – Part Two

Curatti Thank You 2017

4 years and going strong! And we couldn’t have done it without our readers, our contributors and our good friends. As with any website, you will see our evolution if you go to earlier posts. No doubt, this will continue into 2018. The last year has seen a site redesign. The most obvious changes that


Sahil Kakkar

6 Mistakes That May Be Sabotaging Your Content Marketing

These Mistakes May Be Sabotaging Your Content Marketing

Content is the soul of your marketing campaign. Without a proper content strategy in place, it is difficult to generate leads and conversions. Around 64% of marketers believe that their content marketing is moderately or minimally effective. These statistics indicate that many marketers are yet to figure out what works and what doesn’t. Here we


Jenn Herman

Instagram Marketing: Which Types of Content Perform Best?

Instagram Marketing: Which Types of Content Perform Best?

In this article, Jenn Herman details which types of content work best when it comes to Instagram Marketing. And there’s a little hint at the about a trend you will want to be aware of. It is another article in our “Great Articles You may have missed” series. Instagram Marketing: Some Tips On Content Types


James Malone

15 Top Tools for Creating Amazing Visual Content

Amazing Visual Content

In the wild world of digital marketing,it is not only your contacts and experience that can make or break you! The tools you use that can be a real game-changer and make creating visual content much faster and easier. And this is true for companies, small businesses and marketers. Visuals are no longer just a


Susan Gilbert

12 Tools To Improve Instagram, Visual Marketing & Facebook

Instagram, Visual Marketing & Facebook Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Instagram apps Tools to help you improve your visual marketing Facebook tools 4 Must-Have Tools And Apps For Instagram 1) Increase sales through Instagram


James Malone

Visual Marketing: Either You’re In or Your Brand Is Out!

The Growing Importance of Visual Marketing

In the faster than The Flash digital age, the future of marketing is visual. With the advent of social media, smartphones and use of visual content, marketing today is more dynamic and versatile than ever before, and still growing and evolving. A study from Wharton School of Business found that 67% of the audience (from Piktochart blog)


Justin Osborne

3 Digital Marketing Trends to Prepare for in 2018

Digital Marketing Trends

A serious marketing expert explores every new trend. They don’t judge. They test. Then, they decide if the trend works for their campaigns. At its core, marketing is all about selling products or services in a way that engages the target audience. The problem is, audience preferences evolve. That’s how digital marketing trends are developed.


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