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Travis Jamison

How to Avoid the Most Common Product Page Design Mistakes

Product Page Design Mistakes

Getting your target audience to convert into loyal customers of your business takes a lot of work. And the process consists of multiple complex steps, from capturing your potential customer’s attention to getting them to engage with your brand to finally convincing them to click the “Buy” button. Admittedly, there are many ways to optimize…


Travis Jamison

Call To Action Best Practices for Improved Conversion Rates

Call To Action Best Practices

Conversion rate optimization is one of the best investments for boosting your business website’s capability of attracting and converting new customers.  But whether your plan involves a complete design overhaul or just a few targeted improvements — like minimizing load speeds and adding helpful info to those product descriptions — one thing is guaranteed. You…


Shyam Bhardwaj

eCommerce CRO: 10 Tips on Improving Your Conversion Rates

Conversion Rate Optimization (CRO)

You have invested in your eCommerce website. Your awesome team was involved. You have started from scratch (or upgraded your blog to include an eCommerce element), built, and (finally!) marketed it. Time to sit back, relax, and wait for the sales. Right? Um, I hate to be the bearer of bad news, but are you…


Ashwini Dave

Knowledge Bases Are The Next Big Thing: Here’s Why

Why Knowledge Bases Are The Next Big Thing

Almost every organization out there has databases brimming with data dedicated to some project or application. And for some reason, some companies still shy away from it, sticking with the good old spreadsheets. While there’s nothing wrong with it fundamentally, oftentimes, some of this siloed information is restricted or simply not accessible to other parts…



Travis Jamison

Design Tips for Increasing Conversions on Content Sites

There are a lot of tweaks you can make to boost conversions on your content site. For example, you can perfect the way you word your unique value proposition. Or create lead capture forms that are more user-friendly. Or even increase load times by removing unnecessary code elements from your homepage. But, when it comes…


Ashwini Dave

How To Use Customer Service To Retain Customers And Boost Your Sales

Retain Customers And Boost Your Sales With Great Customer Service

According to HubSpot Research, 93% of customers are likely to make repeat purchases with companies offering excellent customer service. Additionally, happy customers are likely to share their positive experiences and refer about 11 people, acting as the perfect mouthpieces for your brand. On the other hand, poor customer service can cost you heavily. American companies…


Emma Miller

How Website Design Influences UX of eCommerce Stores

How Website Design Influences UX of eCommerce Stores

B2B eCommerce is growing at an astonishing pace. According to the latest Forrester’s research, 74% of B2B buyers make least half of their work purchases online. Moreover, the same study claims that this industry is expected to reach $1.1 trillion by 2020. In such a competitive landscape, it is user experience that can make or…


Jan Gordon

Curatti Best Articles of 2020 (And Happy New Year 2021!)

Happy New Year 2021

2020 is finally over! How long did it last? Until now, every year of our lives went faster than any before it. Not this one! Goodbye annus horribilis! You’ll never be forgotten! A Quick Summary of 2020 Life changed. The end! Our 2020 Authors This year, we published over 130 articles, some written by old…


Susan Gilbert

12 eCommerce Sales, Podcasting, and Website Building Tools

eCommerce Sales, Podcasting, and Website Building Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: eCommerce Sales Podcasting Website Building Increase Your eCommerce Sales With These 4 Tools 1) Better Shopper Experience – Syte You have a great product or…


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