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Danish Wadhwa

8 Best SEO Practices To Avoid Google Penalties

SEO Best Practices To Avoid Google Penalties

How would you feel if your site was nowhere on Google after dominating the SERPs for a while? I don’t know about you, but I would have my heart in my mouth. If you are like many of us, you would have that feeling too. You see, over 90% of the Search Engine traffic comes…


Lina Pedelini

You Gain Or Lose Online Trust In 2.8 Seconds

Business handshake. Others look on in the distance, blurred

Visitors need only 2.6 seconds to land on that area of a website that most influences their first impression, according to researchers at the Missouri University of Science and Technology. It then takes less than 1/5th of a second for them to actually form that first impression. Do you know how to impress them? If…


Sahil Kakkar

The Future of Augmented Reality With Search Engine Optimization

Augmented Reality and Digital Marketing

Augmented Reality (AR) is not new. It has actually been around for years. But it’s true potential wasn’t fully utilized until relatively recently, with Pokemon GO. Although the game was a victim of momentary success, it showed us what AR can do. Pokemon GO helped businesses envision their future with AR, compelling them to use…


Jaykishan Panchal

Maximizing The Conversion Opportunities You Were Probably Missing

Conversion Opportunities

There is a myriad of conversion opportunities that most websites and apps don’t fully exploit. Opportunities that are right there, on your pages, but you haven’t recognized them yet. This article will help you find some areas of your app or website that can dramatically increase conversions… with a little help from you. So read…


Midori Nediger

How to Use Visuals in Your Content Marketing Strategy

How to Use Visuals in Your Content Marketing Strategy

We’ve all heard the statistics – visuals are more memorable, more engaging, and more persuasive than text alone. So we add visuals to our content marketing strategies. Simple enough, right? Not so fast. A 2018 survey of marketers and creative professionals by Libris revealed that while most of the time visuals enhance the performance of…


Birbahadur Singh Kathayat

7 Trends That Will Transform Online Business In The Future

Transform Online Business

With the unleashing of emerging cutting-edge technologies, almost every aspect of our society will see a transformation. New technologies will have a huge impact on the way online business will be carried out in 2018 and beyond. Modern technological systems such as ERP and CRM are highly capable of boosting productivity and reducing costs by…


Neil White

How To Combine SEO and UX to Improve Your Website

Combine SEO and UX

Remember the good old days when all you needed to do to be ranked as number one in search engines is to stuff your page with keywords? Now those search engines consider hundreds of factors when deciding which pages will have the highest rank. This is where UX, user experience, comes into play. So many…


Shane Barker

6 Super Effective Ways to Boost your Mobile Conversion Rates

Boost Mobile Conversions

Certainly, anything to do with eCommerce is more likely to be relevant to retail sites. However, there are always lessons to be learned by B2B organizations. This article by Shane Barker looks at how to boost your mobile conversion rates for eCommerce. It is another article in our “Great Articles You may have missed” series.…


Emma Miller

How Website Design Influences UX of eCommerce Stores

How Website Design Influences UX of eCommerce Stores

B2B eCommerce is growing at an astonishing pace. According to the latest Forrester’s research, 74% of B2B buyers make least half of their work purchases online. Moreover, the same study claims that this industry is expected to reach $1.1 trillion by 2020. In such a competitive landscape, it is user experience that can make or…



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