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Anna Fox

Five Steps to Optimizing Your Pinterest Profile

Here's How To Optimize Your Pinterest Profile

Pinterest is a great platform: It can organize your browsing and work like a bookmarking site. It can even be your personal planner. Visual content has been scientifically proven to be the most effective type of content, in terms of engaging our brains, capturing attention, and triggering excitement. No wonder we love image-based social media…



Susan Gilbert

5 Ways To Use Social Media for Word Of Mouth Marketing

Word Of Mouth Marketing Is Still The Best

Word of mouth marketing extends far beyond face-to-face and phone conversations to live video. It also encompasses SMS texting, messaging apps, social media marketing and blogging. Welcome to the new world of audience-driven brand awareness. How you leverage digital marketing will depend on the particular needs and focus of your target market. There are several…


Moss Clement

6 Marketing Strategies That Will Skyrocket Your Service Business

Marketing Strategies To Help You Beat The Odds

With more companies providing various business services, which marketing strategies can you apply to beat the competition? Did you know? Over 50% of small businesses fail within the first year of operation, while 95% will not go beyond five years. That is according to statistics by Oberlo. Therefore, since several businesses fail within a short…



Susan Gilbert

Why Influencer Marketing is Still Important For Your Brand

We’ve seen a lot of changes in social platforms, search, and even how our influencer marketing is measured over the last few years. As mobile marketing is becoming more prominent, it’s more important than ever to stand out to your audience.  You need to be relatable to your audience and establish trustworthiness. Connecting with the…


Susan Gilbert

12 Email Marketing, LinkedIn Networking, and Search Visibility Tools

Email Marketing, LinkedIn Networking, and Search Visibility Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing LinkedIn Networking Improve your search visibility with SEO/SEM tools Increase Sales and Website Traffic with These 4 Email Marketing Tools 1) Connect with…


Anna Fox

5 Great Social Media Management Tools for Businesses

Great Social Media Management Tools

Social media management may be quite intimidating and overwhelming for business owners. There are so many pieces and micro-tasks that it is hard to see the bigger picture. And it is even harder to monitor and evaluate the team’s progress. With that in mind, here are a few tools to help set up an effective…


David Freudenberg

How The First 5-Seconds Of Your Facebook Video Can Grab Attention

Facebook video search

There are over eight billion video views on Facebook daily. How do you make yours stand out? How exactly can you create videos that boost your authority, viewership, engagement, and sales? Unique content and an eye-grabbing title are vital for the overall success of your video. But you need to fight against the low human…


Susan Gilbert

How To Craft YouTube Headlines That Stand Out

YouTube Headlines Screenshot

According to an article on Oberlo, YouTube is the second most popular social media network today with over 2 billion users. If your brand is producing videos, you will want to ensure that your content gets noticed in the midst of thousands of other competitors. It may be time to revisit how you craft your…


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