How to Avoid the Most Common Product Page Design Mistakes
Getting your target audience to convert into loyal customers of your business takes a lot of work. And the process consists of multiple complex steps, from capturing your potential customer’s attention to getting them to engage with your brand to finally convincing them to click the “Buy” button. Admittedly, there are many ways to optimize…
How AI Supports Effective Decision-Making in Organizations
AI adoption is 2.5 times higher today than it was in 2017, according to McKinsey’s Global Survey on AI. Image via McKinsey & Company And one of the key areas that organizations are using AI is effective decision-making. Through analyses of available datasets, AI is helping leaders make more accurate and consistent decisions. Fast. Unlike…
Things You Should Know About The Behavior Of Digitally Conscious Customers
Once upon a time, customers made the majority of their purchases at physical stores. Today, experts predict that 2022 has seen more than 2.14 billion shoppers online, which is about 27% of the world’s population. With new digitally conscious customers becoming the norm, it’s important for businesses to adapt to this new behavior. However, adapting…
Curatti Best Articles of 2022 (And Happy New Year 2023!)
2022 is finally over! While the last two years have each been better than their predecessors, as with last year, I don’t suppose it met too many people’s hopes or expectations. I hope that some who read this were amongst the success stories. Please leave a comment if that describes you. We all love to…
eCommerce Email Marketing: The Key to Long-Lasting Relationships with Customers
For many businesses, building a long-lasting relationship with customers is key to establishing a fan base and a stable stream of revenue. There are many ways to establish this, but the most effective way is through email marketing. It might sound crazy, but email marketing can be strategized in a vast number of ways to…
12 Paid Advertising, Business Conversions, and LinkedIn Marketing Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Paid Advertising Business Conversions LinkedIn Marketing 4 Paid Advertising Tools That Can Increase Your Sales 1) Leverage Commerce Media – Criteo Use technology to…
Personalization and 5 Other Ways to Master Your Social Selling
Editor’s note: We know that many regular Curatti readers have already mastered social selling. This is for those who either haven’t yet taken the plunge or feel that their approach needs some tweaking: Many businesses rely on a sales team or even lead-nurturing social campaigns to gain prospective clients or buyers. However, social media can…
12 Copywriting, Startup Business, and Visual Content Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Copywriting Tools for startups Visual content Write Catchy Copy For More Sales With These 4 Tools 1) Reverse-Engineered Copy Inspiration – Swipe-Worthy In order…
Curatti Best Articles of 2021 (And Happy New Year 2022!)
2021 is finally over! While it was definitely better than its predecessor, I don’t suppose it met too many people’s hopes or expectations. I hope that some who read this were amongst the success stories. Please leave a comment if that describes you. We all love to hear good news! My prediction, for what it’s…
How To Use AI-based Video Content to Elevate Your Customer’s Viewing Experience
Artificial intelligence (AI) has numerous uses in marketing, allowing businesses to scale their operations, personalize recommendations, and take most of the grunt work out of SEO and content optimization. But one area that not many people think of is using AI to build a stellar video marketing campaign. Video is one of the most popular…
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