Susan Gilbert
June 21, 2017

12 Tools To Improve Your Visual Content, Marketing and Data

Visual Content f, Business Marketing & Marketing Data Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are:

  • Visual Content Tools for Social Media
  • Business Marketing Tools
  • Marketing Data Tools

4 Visual Content Tools for Social Media

1) Capture older photos – PhotoScan by Google

Do you have an older image that you would like to add to your digital collection? PhotoScan by Google helps you scan and enhance photos that are not uploaded to a computer or device. Get glare-free results with automatic edge detection and smart rotation features. Capture your images in seconds, which can be backed up right away into your Google drive.

2) Create compelling images – Enhance by Hootsuite

Improve your interactions on social media with better visuals. Enhance by Hootsuite is a great app for iOS that will help increase your retweets, likes, and comments on most of the major social networks. It is free to download and even allows you to add your own personality with the addition of GIPHY stickers.

3) Create meaningful and inspiring visuals – Over

If your business wants to hook your reader’s attention through visual marketing then this app will help you achieve that. Over enhances creativity and design all from your iOS device. Make your images look like a professional graphic designer made them. This goes beyond just social media content and allows you to create brochures, flyers, cards, and more.

4) Resize and retouch images – AP Social Media Image Maker

Quickly and easily enhance your photos from your computer. AP Social Media Image Maker allows you to fit your images into the various social media sizes such as Facebook, Twitter, and YouTube. This tool will save you time as you can simply drag and drop your graphics into their pre-formated templates.

Scale Up Your Business Marketing Plan With 4 Tools

1) Instantly publish content – Manalto

Efficiently manage your brand’s online presence. Manalto provides access to multiple social platforms where your business can improve consistency and boost your community engagement. Features include publishing with custom hashtag placement, geo-targeting, and management of security features such as permissions. Broadcast your content to thousands of pages at once while saving your images in a graphics folder.

2) Live reporting with real-time analysis – Meltwater

Measure your marketing campaigns without the guesswork. Meltwater allows you to better connect with your audience and see your results right away. Track your mentions, send out reports, and discover the latest trends to share with your audience. This smart tool will help you better reach your goals with a more in-depth understanding of your community.

3) Find the best content – Taboola

Grow your following online by finding and sharing articles your community is looking for. Taboola is a robust tool that helps your business discover topics that are trending in your industry. Engage your target market naturally while generating more interest in your brand. Increase your sales through their third-party sponsored content feature.

4) Improve your marketing from Facebook Groups – Grytics

Would you like to make better connections on Facebook? There is a simple way to help you identify where your audience is engaging. Grytics helps you find the most active and engaged groups where you can get to know the members in an authentic way. Gain valuable insights and better manage your posts, which can be generated into reports that can shared with your team.

Improve Your Marketing Data with These 4 Tools

1) Simple ROI tracking – Wordsmith for Marketing

Gather client insights for your business with easy to understand reports. Wordsmith for Marketing provides white-labeled client reporting with charts and a clear explanation of website and Adwords performance. This tool can save your agency thousands while providing a customized option for each customer.

2) Stay on top of KPIs – Databox

If you are looking for better way to track all of your marketing metrics then you will love this resource. Databox pulls data from places like Hubspot, SalesForce, Adobe Analytics, Google AdWords, and more. Bring all of your tracking together quickly in one place without having to create multiple spreadsheets.

3) Improve marketing management – TapClicks

Analyze, capture and manage your campaigns in a timely manner. TapClicks keeps all of your data points under one roof, and eliminates the need to log into various accounts. Generate impactful visuals that will help you answer important business questions for your team and clients. The tool includes automatic reporting with your own branded logo, which will help you retain your customers.

4) Fast and insightful reports – Megalytic

Get the right data for your business marketing at the right time. Megalytic helps streamline the client reporting process with quick report generation. Gain insightful digital analytics, which will help you and/or your team keep tabs on your website and marketing performance.

Over To You

Do you have any experiences with the above tools and plugins that you’d like to share?  Are there any tools in the above categories which you think our readers should know about? Have you made any new tool discoveries that you feel are about to take off and would like to share with others? Please leave your comment, below.

This is a curation of 3 Monday Tips posts which originally appeared on They are republished here with permission.

The original articles can be found here:


Featured image: Copyright: ‘‘ / 123RF Stock Photo

Sign Up For Our Mailing List

To receive more in-depth articles, videos and Infographics in your inbox, please sign up below

The following two tabs change content below.
Online Marketing with Focus - Let Susan Guide you to Online Success. Especially loves to help Authors, Speakers, Coaches & Entrepreneurs. Susan Gilbert uses her laser focus knowledge to coach and provide online marketing and social sharing programs. Author and publisher of several books including “The Land of I Can,” and “KLOUT SCORE: Social Media Influence,” Susan combines online marketing with strategic thinking. Follow her Digital Marketing Tips at her blog: