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Denise Langenegger

Repurpose Your Instagram Content For Email Marketing

Young marketers may consider email as old school. There’s no question that social media gets you results faster. But we’re not here to argue which form of marketing is better because the truth is you need both. Instagram is almost unbeatable when it comes to brand discovery. You can readily engage with customers, get feedback,…

Andre Oentoro

6 Video Marketing Mistakes You Should Avoid to Get Better ROI

Video marketing utilizes conventional marketing copy and turns it into engaging video content that people love. Marketers have used this strategy to increase their conversion rates effectively. Video marketing is an ideal strategy for online campaigns. That’s because 82% of internet traffic is now equipped with video content, suggesting that more people consume videos compared to…

Wesley Cherisien

Reddit has become the most influential social forums as more businesses leverage it as an effective SMM channel. The biggest plus side of this forum is that it effectively directs organic traffic, and it is an affordable option for small businesses. How much bigger is Reddit going to get? $919 Million Dollars of Funding Raised…

Susan Gilbert

12 Explainer Video, Website Visibility, and Buyer Persona Creation Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Explainer video tools Website Visibility Buyer Personas Increase Your Reach With These Explainer Video Tools 1) Whiteboard Animations That Impress – Doodly There is…

Susan Gilbert

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Project Management tools WordPress Website Design YouTube Brand Management 4 Project Management Tools That Will Help You Have an Effective Business 1) Transition To Remote…

Andre Oentoro

How to Choose the Right Type of Marketing Videos For Your Business [Infographic]

There are many types of marketing videos that you can use for your company. These include the 8 mentioned in the Infographic, below (Click here to jump to it). Explainer Videos Product Demos Testimonials Behind-the-scenes Company culture The (hopefully not so old-fashioned) Sales Pitch How-To Webinars Some marketing videos are great at quickly attracting viewers’…

Helvis Smoteks

48 percent of marketers plan to use YouTube as part of their marketing strategy. And for good reason! More than a billion people are active on YouTube. This means a huge chunk of your audience is already on it. So, what can you do with this information? Sure, you can create and present unique, fun,…

Anna Fox

How to Use Video Content Marketing to Promote a Non-Profit

Video marketing has been fast evolving over a decade lately, and it’s still going ever stronger. Whether you are operating a non-profit (or volunteering to help one which is always a good idea), here are a few tips to use video marketing. First things first: The Power of Video Content If we want to really…

Larry Corbi

How To Use Video Email Marketing To Increase Your Open Rates

With a strong return on investment, emails remain a cost-effective tool to generate leads. According to the DMA Marketer Email Tracker 2019, for every dollar spent on email marketing, you can expect an average return of $42. We all know this is not a direct result of sending emails, however. You need to deliver a…

Nas Bianchi

Top Video Sharing Platforms [Infographic]

Getting extensive popularity for a brand is crucial to businesses and startups. Choosing the right platform that can efficiently give you the most traffic is a whole other story. Traditionally, using well-written text was very common. But by now, as you all know, video sharing has become extremely popular. As the old saying goes, a…