Customers Are Still The Best Source For Buyer Insights
In this article, Tony Zambito discusses how companies may be ignoring their customers in their rush to ever more sophisticated data. Surely, the best buyer insights still lie with the buyers themselves? It is another thought-provoking installment in our “Great Articles You may have missed” series. The Best Source For Buyer Insights In the past…
How to Use Twitter Advanced Search to Find New Leads
Editor’s Note: This post was originally published as “Find New Prospects For Your Business With Twitter” in April 2016. It now includes the latest Twitter updates and reference to new research on Twitter Advanced Search… Utilize The Power of Twitter Advanced Search As your business attracts new leads from your website, email campaigns, Facebook and…
Understanding Web Accessibility & Why It Is Important
Web accessibility is the need of the hour. I realized something a few weeks back when I went to a nearby ATM for cash withdrawal. I noticed that the machine had specific buttons embossed with dots written in Braille that could be read by a visually challenged person. This feature has been made compulsory by…
12 Tools & Strategies For Productivity, Reputation & Websites
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Business Productivity Apps Strategies to Help Improve Your Brand Reputation WordPress Plugins for Business Websites These 4 Mobile Business Productivity Apps Improve Your Online…
Is Your Website Losing Valuable Mobile Traffic?
Do you know how your website appears on a mobile device? You surely know that if it doesn’t look so great, you’ll lose mobile traffic. And you also know that you can’t afford to do that, given the well documented traffic shift towards that medium. Take a look now! What do you see? Do you…
How To Effectively Deal With Customer Rage
A couple of weeks ago I was on a train heading to Florence, Italy. Unfortunately we remained stuck inside a tunnel for over 2 hours. All of the passengers were stranded, as the train crew literally disappeared. Desaparecidos (that’s how we say it in Italy!). We could barely understand the ‘train voice’, which gave us…
The State of Social Media Usage in America
Some interesting stats here from John Jantsch. He presents some findings on Social Media usage as it stands today. And there are a couple of those findings are surprising! It is another in our “Great Articles You may have missed” series. The State of Social Media Usage in America I recently partnered with The Dash to find…
12 Tools To Improve Visual Marketing, SEO and Branding
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Visual Marketing Tools Tools to help you improve your SEO Brand Management Tools Use These 4 Tools to Improve Your Visual Marketing 1) Create…
5 Essential Tips For Creating A Killer Corporate Wiki
Knowledge sharing is of crucial importance for, well, just about anything. In companies large and small, software technology and techniques developed for easier exchange of company-wide know-how can make a world of difference. Not only can corporate wiki software make communication smooth and collaboration fruitful, it can efficiently boost productivity of each employee and streamline…
Get More Exposure for Your Business with Online Groups
Would you like to see more interactions on your blog and on social media? Have the latest algorithm changes online affected your business’s reach and sales? You can attract more loyal and targeted fans and followers by joining and interacting with professional niche groups on social media. LinkedIn in particular has skyrocketed in website referral…
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