How Brand Storytelling Can Create More Buzz for Your Business
Your customers want to know more about the personal side of your business, and brand storytelling is one of the most effective ways to reach them and keep it fun. Strong visuals that include a compelling story about what you have to offer will attract buyers. Mark Kelley, co-founder and CEO at Taggs, performed a…
How to Write an Effective Business Bio
Write a Business Bio that Attracts Subscribers Like a Magnet When visitors arrive at your website it’s important to get their attention and give them a reason to click through what your business has to over. A short, and concise biography that is attractive to readers is going to help your landing page stand out…
Free Website Traffic Methods for Your Business
Bringing new visitors and subscribers to your website can be one of the biggest challenges for businesses. The good news is that there are still free traffic methods to tap into despite all of the changes to Google’s algorithm over the last two years. Depending on the size of your company the number of visitors…
4 Ways to Maximize Your SlideShare Presentation
As we’ve discussed many times on Curatti, the rise of visual content plays an important part in any company’s content marketing strategy. Whether its opting for an informative infographic, snazzy cover photo, or meme to project a company value, what a company places visually on its social channels can be interest generating or drive people…
Activate Your Brand With Participatory Storytelling
By Michael Brito Advocacy happens when customers or employees talk favorably about a brand or defend it without being asked to do so. They love the brand, what it stands for and how it makes them feel. They are all influential too. It doesn’t matter what their Klout scores is or how many followers they…
5 Story Secrets For Content Creators: Standing Out From The Crowd
Creating and sharing stories in your content strategy is critical for business success. And you will find lots of articles on the web about how to craft stories. There are plenty that will focus on story structures, story elements, and story diagrams. None of this will guarantee that you’ll actually create a compelling story, however.…
The State of Social Media: What B2B Marketers Need to Know (Summer 2014)
Welcome to Summer 2014. Amazingly we are now into the 7th month of the year and each quarter keeps on bringing in new social media changes. Let’s take a look at what’s new this last quarter and what matters: The Temporary Messaging War Heats Up In the last month Facebook has launched Slingshot, the competitor…
Curating an Experience Your Audience Will Remember
This article, re-published with kind permission of Danny Brown, takes a different type of look at the importance of storytelling in engaging an audience, and is itself written in a manner that engages from first word to last. Enjoy! Creating and Curating an Experience Your Audience Will Remember We like to be entertained. We enjoy…
Why Your Marketing Starts With a Great Success Story (Part 2 of 2)
In our previous post, we discussed how great marketing starts with a good success and outlined a few ways of how a company could tell such a story. Luckily with the invention of many different technologies as well as the Internet, success stories can be told in many different ways. Going beyond the power granted…
Why Your Marketing Starts With a Great Success Story (Part 1 of 2)
Remember how excited you found yourself when you were a child and it was story time? That same notion of story time applies marketing your company as well. In the past, success stories when published in a magazine or in a newspaper reached a limited audience. Fortunately today, the existence of social media allows for…
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