November 21, 2016
12 Essential Tools To Help Your Content Marketing Convert
When it comes to writing for social media, the toughest part is creating content that’s engaging enough to make people want to click, read and share. All of the components have got to be there – a great headline, quality content and valuable information that readers will want to pass along to others. Give your…
September 26, 2016
How To Create a Buzz For Your Product Announcement
Your loyal audience loves to be in on the latest product or service your business has to offer. What better way to do that than with a pre-release announcement and/or a digital sample? Capture the readers’ attention with eye-catching visuals that compel them to want to know more. Then share these on your website and…
September 19, 2016
Take Your Facebook Ads To a New Level
Facebook ads are not only a great way to grow your business Page — they also can help improve your website traffic and conversion rates. According to a Socialbakers report, 92 percent of marketers are now advertising on this powerhouse social network. The retargeting feature, launched at the beginning of last year, can give your…
August 15, 2016
Convert Your Social Media Connections Into Sales
Is your business generating enough sales from your social media efforts? Would you like to turn your website subscribers into loyal customers? According to Statista, by 2018 there will be approximately 2.67 billion people who use social media worldwide. When it comes to building your business through social media, your blog is your greatest asset.…
August 1, 2016
What Augmented Reality Means for Brands
Lately, a very addictive augmented reality mobile game has taken over our social media world — Pokémon Go. While this platform has surged to the top of the charts, we as business owners should pay attention to this new and growing trend. There are several different forms of this latest technology — and of course…
June 19, 2016
Generate More Sales With Facebook Custom Audience
Would you like better insights into your potential customers on Facebook? Do you already have a healthy list of subscribers to tap into? Then you will love using the Custom Audience feature — a free tool that helps your business zero in on the right target market through the connections you already have. Salesforce Canada…
May 23, 2016
The Importance of Social Advertising For Business
Would you like to increase your sales and subscribers through social media? Are your posts getting less leverage than they used to? The new trend in social media marketing is advertising and promoted posts, which is now supported by major networks like Pinterest, Instagram, Facebook, and Twitter. In fact, eMarketer reports that businesses spent over…
March 7, 2016
Reach More Customers With Influencer Marketing
Influencer marketing is a growing trend for both large and small businesses in an online world where it is becoming increasingly important to establish credibility. According to an article on Simply Measured, only 33 percent of consumers trust advertisements. The biggest factor in making a decision is based on trusted recommendations from peers. The content…
October 5, 2015
How a Sales Funnel Can Generate More Sales From Your Website
Your business may have a lot of traffic coming into your website, but how are you converting these prospects into sales? An interested reader is more likely to make a purchase, especially through great content that they want to pass along to others. For example, marketing firm, Quicksprout, reported that they received 2,033 leads from…
July 27, 2015
Businesses Can Sell Products Directly from a Facebook Page
If your business has digital products to sell then you may already know that Facebook is one of the best social media platforms to generate leads and sales. Facebook has grown up and is a social media favorite for businesses. In fact, according to a study by G/O Digital featured on ClickZ, Facebook has the…
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