March 26, 2020
The Importance Of Video Calls – Now More Than Ever
Last week, I asked people to ask and answer questions about how best to learn from home. An answer that works for classes based on interactive video calls is to turn your camera on. You may also want to read: The Challenges Of Working and Learning From Home [Interactive Q&A] This also works for business…
March 25, 2020
6 Instagram Marketing Lessons from the Best B2B Companies
The popularity of Instagram marketing is on the rise: It’s one of the fastest-growing networks with the most engaged users. 90% of people follow at least one business on Instagram. So it’s no wonder that brands of all sizes and shapes promote their products and services in-app. At first blush, Instagram is probably not the…
March 4, 2020
I’ve Been the One Who Pitches Early. Newsflash: IT DOESN’T WORK!
You have a conversation with someone who seems to be doing really well in business. (I used ‘seems to be’ as opposed to ‘is’, for good reason). They tell you how they do it. It involves an early pitch. You do what they say worked for them. But it doesn’t work for you. Does that…
February 25, 2020
12 Mobile Brand Appeal, CRM and Social Media Analytics Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Using Instagram to improve your Mobile Brand Appeal Increase your business sales by using the right CRM Analytics tools to increase your social media…
February 20, 2020
B2B Networking: Be The One Who Listens
Networking Events Social conversations are much like old fashioned networking events. They can work brilliantly, but for most, they don’t. And you know why, even if you’d prefer to pretend otherwise. Here’s what happens: You go because you feel that you must, rather than that you want to. When you get there, you feel awkward.…
February 11, 2020
3 Ways To Increase Your Sales Using Instagram
Instagram remains one of the fastest growing social networks for mobile business sales. According to an article on Hootsuite, there are 1 billion active users each month. 500 million people use the Stories feature each day. The potential to reach people through advertising is especially high at 849.3 million users. While people come to Facebook…
January 2, 2020
Curatti Best Articles of 2019 (And Happy New Year 2020!)
The end of the decade is upon us (unless you are a pendant, lol!). How marketing in general and websites have evolved! Search is unrecognizable, but the evolution has been gradual enough that you could be forgiven for thinking it was always like this. Social Business went mainstream quite some time ago but has a…
March 26, 2018
How To Use Video Marketing In The Era Of Short User Attention Span
Human society has been speeding up incessantly over the last couple of decades, which leads to people living faster lives overall. Consumers no longer have the patience they used to in the 80’s. The new reality is that marketers now need to grab attention really fast. The Era Of Short User Attention Span Hollywood has…
September 1, 2017
The Importance of Change Makers in Social Sales
This article by Timothy (Tim) Hughes, looks at the importance of Change Makers and Mobilisers in the new Social Sales paradigm. It is another installment in our “Great Articles You may have missed” series. The New Social Sales Paradigm Sitting in a Starbucks at a motorway service station on the M40 (a major English motorway,…
June 7, 2017
How to Be Successful in Social Selling
Are your revenue goals falling behind? Is your business not experiencing a high return from your social media efforts? In the past, sales were generated from cold-calling, advertising and marketing online with services like Google Adwords. Today, that has all changed with the rise of mobile marketing and social networks. The result has been the…
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