Category: Lead Gen

Karl Kangur
December 17, 2020
SaaS Business Trends 2021

To maintain business growth, you need to strike a balance between how your SaaS product drives user behavior and keeping an eye on trends. Product developers can sometimes get preoccupied with the former and lose sight of the importance of being intelligently reactive. New technology, disruptive software tools, global events, and gradual changes in user…


Burkhard Berger
October 29, 2020

10 Artificial Intelligence Tools That Are Integral to the B2B Sales World

Artificial Intelligence Tools For Your B2B Sales

AI is integrating ever deeper into even small companies. So much so that there are new Artificial Intelligence Tools coming to market seemingly daily. You can use it to streamline your B2B sales processes in real-time. Although big corporations first embraced the concept of AI, it’s becoming a trend used by many small businesses to…


Shane Barker
September 16, 2020

5 Things to Keep in Mind for Your Next Digital Marketing Campaign

5 Tips For Your Next Digital Marketing Campaign

The marketing world is dynamic and ever-changing – from trends to technology, tactics, and strategies. A recent marketing report by HubSpot reveals that: Lead generation is the top priority for marketers in 2020. 68% of marketers are using automation to scale their marketing campaigns. Customer feedback has become more important than ever with 68% of…


Susan Gilbert
June 23, 2020

12 Email Marketing, LinkedIn Networking, and Search Visibility Tools

Email Marketing, LinkedIn Networking, and Search Visibility Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing LinkedIn Networking Improve your search visibility with SEO/SEM tools Increase Sales and Website Traffic with These 4 Email Marketing Tools 1) Connect with…


David Gutierrez
June 4, 2020

B2B Website Design: How to Generate More Leads

Good B2B Website Design Aids LeadGen

B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…




Jericho Gonzales
January 3, 2019

A New Marketing Funnel Is Taking Over [Infographic]

The New Marketing Funnel

A new marketing funnel is taking over, and it’s completely different from the one you are or were familiar with. For decades, marketers patterned and built their strategies on the linear funnel where there’s only one entrance (brand awareness) and exit (conversion) point throughout the purchasing journey. The primary goal was to acquire leads and…


Jan Gordon
January 2, 2019

Curatti Best Articles of 2018 – Part Two

Curatti Thank You

How has 2018 changed things for you? Have the trends so boldly proclaimed in last year’s forecast articles come to fruition? Have you decided to take a new direction for any reason? (Please tell us in the comments section!) For us, the year was over far too quickly – like a blur. We cut back…


Junald Ali Qureshi
December 20, 2018

5 Reliable Tips to Turn Your Online Store into a Lead Generation Engine

Turn Your Online Store Into a Lead Generation Engine

Experts do not always agree on lead generation strategies. Indeed, online marketing undergoes trends like all other branches of marketing. Every online store manager must create an identity through marketing if s/he wants to stand out from the competition Every website needs to be optimized for lead generation. However, it’s not enough just to add…


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