6 Top Email Marketing Tools to Nurture Your Audience
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In earlier times, businesses were more focused on selling their products or services. But today, they have streamlined their approach and shifted towards providing a seamless experience to their customers. Therefore, businesses all around the world are leveraging the most trusted form of marketing communications: email marketing. A report by Litmus that may surprise some…
12 Email Marketing, LinkedIn Networking, and Search Visibility Tools
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The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing LinkedIn Networking Improve your search visibility with SEO/SEM tools Increase Sales and Website Traffic with These 4 Email Marketing Tools 1) Connect with…
8 Regulations to Know When Developing an Email Marketing Campaign
![There Are More Email Marketing Regulations Than Just GDPR](https://curatti.wpenginepowered.com/wp-content/uploads/2020/03/There-Are-More-Email-Marketing-Regulations-Than-Just-GDPR-1000x500.jpg)
Email marketing is convenient since it allows you to reach potential customers from all over the world with a few quick clicks. However, the respective laws for getting in touch with people online can vary and knowing them could make the difference between earning conversions and getting into legal trouble. Here are eight email marketing…
5 Ways To Follow Up With Somebody Without Being Annoying
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Have you ever been in a situation where you knew that you had an absolutely fantastic proposal or deal for a prospect, but just couldn’t seem to get them interested? You emailed, called, and texted and they didn’t reply. If you’ve experienced this, then you know that it doesn’t take long before you start feeling…
All You Need To Know About Email Marketing Benchmarks
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Last week, your business launched a much-anticipated email marketing strategy. After checking the news this morning, your staff found out about a fairly new technique that works better. When will you stop playing catch up? Better yet, how do you know you’re in sync with an email marketing landscape that is constantly shifting? Email marketing…
Secure Your B2B Communications with Encrypted Email
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Email is not secure, and it’s really hard to make it secure. It’s so hard that no solution is completely satisfactory. By default, email is sent across the Internet without any protection. People can intercept it and read it in transit. Sending confidential business information this way is a bad idea. Is there a way…
7 Email Audit Tips And Why You Must Audit Your Campaigns
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Marketers are often asked about the effectiveness of their email campaigns. It is surprising that 70% of brands are unable to measure the ROI of their email marketing. This means that they are not sure whether their email campaigns are healthy or not. The answer to this dilemma is an EMAIL AUDIT. Although ‘audit’ is…
How Machine Learning Can Improve Email Marketing
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Despite the many obituaries, email is still a powerful marketing tool. People and businesses sent more than 281 billion emails per day in 2018, and that number is expected to increase to more than 333 billion by 2022. Today though, email marketing is getting a modern makeover. A growing number of marketers are using machine…
9 Easy Email Hacks To Increase Open Rates
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Do you want to increase your email open rates? Of course, you do! It’s no secret that email is the unrivaled king of marketing channels. With a 40x return per $1 spent and a ROI that’s 4x higher than social media, direct mail or paid search, email is still the go-to channel for both B2B…
12 Tools To Improve Your Brand, Email Management and Content Writing
![Brand, Email Management and Content Writing Tools](https://curatti.wpenginepowered.com/wp-content/uploads/2019/02/Brand-Email-Management-and-Content-Writing-Tools-1000x500.jpg)
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Building a strong brand online Email management tools for Gmail Resources to help you improve your content writing Use These 4 Tools to Build…
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