April 26, 2018
B2B Content Marketing Mastery: Optimize Creativity & Conversion Rate
Content creation is by far the most important B2B marketing tactic. It has two basic purposes – to boost website traffic and increase conversion rate. According to the research, content marketing costs 62% less than traditional marketing but generates about three times as many leads. However, it’s not easy to achieve these goals in the…
April 4, 2018
How To Effectively Market Your Business Book
As a business owner, the one thing you need most is building a trusted community who will recommend you to others. Next to marketing, publishing a book can elevate your brand to new heights. But how exactly do you effectively handle both without delaying your publishing date? Before even considering becoming a published author, let’s take…
March 22, 2018
The 3 Not So Easy Steps To Innovation and Problem Solving
This article by Greg Satell (aka Digital Tonto) tackles the subjects of problem-solving and innovation. I hope you are as stimulated by it as I was. It is another in our “Great Articles You May Have Missed” series. Tackling Innovation In 3 (Not So Easy) Steps By the early 20th century, the world’s great mathematicians knew…
March 21, 2018
12 Tools and Strategies For Email, WordPress, and Pinterest Marketing
The following is made up of 3 “Monday Tips” articles, each of which talks about four helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing Tools WordPress Plugins for SEO Pinterest Marketing Four Email Marketing Tools For Better Conversions 1) Professional emails made easy – Mad Mimi…
March 7, 2018
How Multivariate Testing Can Help Improve Your Website
Do you have a lot of visitors coming to your website each day? In order to convert these leads into paying customers, it’s important to understand how well your design elements are performing. This type of research can be done with two methods: A/B testing Multivariate testing A/B Testing Vs. Multivariate Testing Each one functions…
February 28, 2018
The 9 Elements In a Successful Business Marketing Plan
A Business Marketing plan is very important for any product or company, in order to achieve individual and organizational goals. A Business Marketing plan is a drafted document which gives the overall summary of the market. It clearly states how the firm plans to achieve its goals as planned. It also contains detailed guidelines regarding…
February 13, 2018
Why Personalization Is Something You Need To Be Hyped About
What do you see when you look at a mirror? If you’re a business leader, entrepreneur, or marketer, you should see an opportunity staring right back at you. Why? Because personalization offers you the opportunity to make your products and services super valuable to your customer community and create brand loyalty that goes above and…
January 29, 2018
7 Indispensable Tools For Being a Proactive Entrepreneur
A successful entrepreneur dons many hats, especially while leading a startup towards success. Read managing expenses, recruiting a fab team, addressing the pros and cons, shuffling multiple tasks and so on and so forth. But before anything else, they need to be proactive, which means “to create or control the situation by causing something to…
January 18, 2018
E-learning Trends to Watch Out for in 2018 [Infographic]
2017 brought many exciting and new trends with it. Some of these made a serious impact on how we will perceive e-learning in the future. What we’re currently facing is an online learning market making a shift towards those who use smartphone devices as their only method of accessing a particular e-learning platform. With that…
January 5, 2018
Curatti Best Articles of 2017 – Part Three
4 years and going strong! And we couldn’t have done it without our readers, our contributors and our good friends. As with any website, you will see our evolution if you go to earlier posts. No doubt, this will continue into 2018. The last year has seen a site redesign. The most obvious changes that…
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