Looking for ways for your influence marketing campaign to gain more traction? Mainstream celebrities and top influencers may be able to build better brand awareness with their massive following. But there’s an entire group of influencers who may have a better influence on your target audience’s purchase decisions. This group comprises of micro-influencers, who have…
Over the past couple of weeks I have been asking my followers over on Twitter what SEO marketing tips they want to read and understand. Although I got quite varied responses, which I am working through, one thing stood out from the crowd. Many people still do not understand Blogging SEO. Now, anyone who is…
Continuing our “Great Articles You may have missed” series. Robert Caruso tells us about how B2B Customer Experience can affect our revenue. Customer Experience and your B2B Bottom Line Customer experience is a key business component that B2B startup, SaaS and manufacturer brands often overlook. Though customer experience (or CX) can often have an indirect impact…
Continuing our “Great Articles You may have missed” series. This by one of the original friends of Curatti, Jenn Herman, looks into how she grew her own email list. How To Grow Your Email List I’ve been blogging for almost 4 years now and the one big regret I have is that I didn’t focus…
When it comes to writing for social media, the toughest part is creating content that’s engaging enough to make people want to click, read and share. All of the components have got to be there – a great headline, quality content and valuable information that readers will want to pass along to others. Give your…
Every visitor on your product page means something to your store. It increases the engagement, improves click rate and adds ranks. But most importantly, it gives you the chance to make a sale. When a potential lead lands on your product page, there are certain elements that need to be on fleek before anything can…
This is a sponsored article that we decided to provide because it can be of great use to some of our readers. The UnitedHealthcare Self-Service Tool In an age where the constraints upon our time continue to grow, simplification of process is ever more important. And that certainly doesn’t pertain only to our efforts towards…
This is part one of a two part series. This part recaps the the growing influence of Generation C – the Connected Consumers. Part two will look to future trends…. The Demographic Impact of Generations in Recent Years In recent years, the impact of connected consumers manifested itself more than ever through social networks. In…
Curating content is one of the easiest strategies for brands to increase their following. Whether sharing other content on your social channels or curating articles on your blog, curation can help you supplement content while keeping your audience engaged. By combining content and relevant materials into one easy to digest resource (email, blog post, social…
The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools around a specific area of your business. Today’s theme is around Content Marketing. The subjects are: Content Marketing Process Content Generation Visual Content 4 Content Marketing Resources to Improve Your Process 1) Create and publish trending content…
