“You don’t start out writing good stuff. You start out writing crap and thinking it’s good stuff, and then gradually you get better at it.” –Octavia E. Butler, science fiction writer Just about two years ago, the majority of our marketing team had no idea how to write a blog article. Moreover, we had…
Since 2010, Pinterest has grown tremendously. It now has over 250 million users — 80 percent of whom are engaging on mobile. Many consider this growing platform to be a part of both their social media and SEO strategies. It’s become a great place to build your brand and attract new website subscribers in an…
“…And then we’ll have also a Q&A session with the audience..” That’s an excerpt from the typical conversation that I have over the phone when I get invited to a conference as speaker or panelist. Last week, I participated in two customer service conferences, so had the chance to listen to and answer many questions.…
Marketers are often asked about the effectiveness of their email campaigns. It is surprising that 70% of brands are unable to measure the ROI of their email marketing. This means that they are not sure whether their email campaigns are healthy or not. The answer to this dilemma is an EMAIL AUDIT. Although ‘audit’ is…
Editor’s note: Not everyone is an expert. And even experienced writers can do with a simple, yet comprehensive guide on subjects they are familiar with. This guide to essential aspects of content marketing will be particularly helpful to those starting out but may be worth a read for others also. Essential Aspects of Content Marketing…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools to improve your blog Increasing your business sales with CRM Networking resources for marketers 4 Tools that Will Help Your Blog Grow 1)…
As digital marketers, we face complex challenges. While the time allotted for analysis and communication should be minimized, these tasks are the foundations of any project. Therefore, they must be done right. If they aren’t, competitive project development is almost impossible. I have tested dozens of Digital Marketing Apps at Freepps.top, and I have some…
One of the biggest pain points of small to medium businesses is the ability to nurture potential customers the moment they land on their website. But how do you ensure that your potential “leads” have gotten all the information they wanted from your landing page? Even some of the best-designed landing page will cause questions…
A Social Media Audit is like giving your business a physical. It makes sure that your business’s health and wellness are completely up to date. You can check to see that everything is working the way it should be. Better yet, you receive detailed insights with regards to your social media successes and failures. It…
Despite the many obituaries, email is still a powerful marketing tool. People and businesses sent more than 281 billion emails per day in 2018, and that number is expected to increase to more than 333 billion by 2022. Today though, email marketing is getting a modern makeover. A growing number of marketers are using machine…
