Having recently chatted with a very intense and driven ASU Graduate student, I was reminded of a story a remarkable young woman told me about 4 years ago. My memory being admittedly imperfect, some of the finer details of my recounting may not be accurate. But the gist of the story, as told to me,…
Web design is a form of art that aims to give visitors an enjoyable, friction-free experience when browsing a website. However, there are still so many businesses out there with poorly designed websites, and that is definitely hurting their conversions. Designing a website can be an intimidating task, especially for startups and small businesses. There…
‘They’ve been so helpful that I’ll definitely come back again’ or ‘the staff was really unhelpful: never again!’ Whether they rant or rave after having had an experience with your business, customer feedback is mostly service-related. However, if you watch them just through that lens, you’ll get a partial view of the picture. Thus you…
Once upon a time, when Instagram began its way online, it was nothing to do with sales. There was a fun test to check which social network was right for you: Indeed: At first, Instagram was more like a personal photo album or online storefront to publish product photos. But as its technical capabilities and…
The following comprises 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: SEO Digital marketing automation Live Chat and Chatbot The 4 Best SEO Tools for 2023 1) Boost Your Organic Traffic – Surfer Organize and implement your SEO…
We’ve all been alerted recently in the news about the rise of AI – namely ChatGPT, the latest evolution in chatbots, released on 30 November 2022. It has attracted media attention because high school students are using it to write their essays! Unfortunately for them, their professors smell the proverbial rat, as the quality of…
Once upon a time, customers made the majority of their purchases at physical stores. Today, experts predict that 2022 has seen more than 2.14 billion shoppers online, which is about 27% of the world’s population. With new digitally conscious customers becoming the norm, it’s important for businesses to adapt to this new behavior. However, adapting…
It is becoming ever more important that you constantly improve customer experience to stay competitive. After such a bold statement, I invite you to read the rest of this article. If you disagree, stop reading now because I won’t do anything to convince you. The fact is that I’ve been listening to many companies saying…
2022 is finally over! While the last two years have each been better than their predecessors, as with last year, I don’t suppose it met too many people’s hopes or expectations. I hope that some who read this were amongst the success stories. Please leave a comment if that describes you. We all love to…
The metaverse is an emerging and evolving platform that will change how we interact, learn, work, enjoy ourselves, and even how we do business. It is touted by many as the future of the internet, and it’s frequently referred to as Web 3.0. It’s also considered to be the next evolution in social media. In…
