In celebration of our 7 year anniversary, we are sharing our top recommended products. And full disclosure here, we’re adding some items that are on the team’s wishlist. So here we go! Introducing the Curatti Store and the first few shopping categories. The aim here is to make your life a little easier (because let’s…
There is a genius that has still yet to be cultivated in social media called emotional marketing. But what is it exactly? Emotional marketing is basically things that build your ego and make you feel confident about yourself. In other words, there are brand names out there that are so solid with some people that…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: eCommerce Sales Podcasting Website Building Increase Your eCommerce Sales With These 4 Tools 1) Better Shopper Experience – Syte You have a great product or…
I have lost count of how many times I have been asked about freelance writing, and blogging in particular. Everyone wants to know how I got my start, and I have gotten a fair few others involved in paid writing in the last couple of years. It is so rewarding to help people find a…
[Updated 11/21/2022] By now, you’ve almost certainly heard the term “content marketing.” It’s not a new concept, but it’s become one of the biggest buzzwords in online advertising. And for good reason: Content marketing costs 62% less than traditional marketing, and generates about three times as many leads. But there is, of course, a catch:…
The Internet is No Longer Lawless Online commerce is the new norm and every business wants in. However, businesses looking to expand their online presence must be familiar with how intellectual property rights exist online and how some online marketing strategies are regulated by anti-spam legislation. Falling foul of the law, even innocently, can land…
Secure and Protect Your Brand It is very easy to take for granted that customers simply purchase a company’s products or services because the customer desires them. The reality, of course, is that the purchasing process is far more complex and is dictated by a whole slew of complex psychological processes and emotional reactions. We…
This will be a bit of a rant. But hopefully, a couple of people will learn a thing or two. If that happens, my fellow blog masters and I will be very happy. To put it mildly, most guest blogger outreach emails suck. I don’t know who puts out the advice that people are taking,…
Have your email marketing click-thru and open rates been on the decline lately? If you are not sending your messages to specific and targeted lists by use of email segmentation, you might be missing out on valuable prospects. According to Campaign Monitor, email is 40 times more effective than social media marketing when it comes…
When we listen to a new song, we tend to memorize sequences that are being repeated. Similarly, when having a conversation with customers both us and them will easily focus on concepts explained and confirmed. However, it’s important that we use different words and conversational inflections. We cannot come across as sounding as if this…
