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Avinash Nair

3 Key Indicators That Your Website Needs a Change

old website needs change

New websites are popping up on the internet every second. The name of the game is creating a consumer-friendly platform to encourage user action. If a website fails to meet these demands, visitors will have no problem clicking away. Simply having a website with product listings or content doesn’t cut it anymore. Brands must keep


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Paolo Fabrizio

How To Use Mobile for Social Customer Service

Social Mobile Customer Service

Happy new year to you all!    The trend is clear. A growing number of CEOs are convinced that improving customer service has a direct, beneficial impact on business. However, when it comes to adopting digital tools in order to attract and retain customers, there’s still a lot to be done. That’s why I’m going to


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Jacob Smart

How Mobile SEO Is More Than Just “Mobile Friendly”

Mobile SEO / Mobile responsive

Think your site is heavily armed for the mobile-first digital market? Think again! If you’re not sure about the difference between “Mobile Friendly” and Mobile SEO, your website may be missing out on some key areas, putting your business at a disadvantage. Here are the major differences and ideas behind what your site will need


Toby Dean

The Ultimate List of Internet, eCommerce & Hosting Facts

Being successful in the world of online business is not impossible, but it’s not easy either. As with anything, the more informed you are, the bigger the chances of reaching your goals. It’s the same with online sales. except that the internet is an ever-changing environment that keeps reinventing and shifting current paradigms. Online sales


Sophorn Chhay

Use Mobile Marketing Automation to Cultivate B2B Relationships

Mobile Marketing Automation

When it comes to B2B marketing, having a mobile presence is simply a necessity. The number of smartphone users has now passed 68% of all American adults. And 82% of executives believe their company’s mobile apps are essential to their business practices. B2B marketers work hard to run effective campaigns, but often struggle to know


Andrew Gazdecki

How Much Does it Cost to Build an App? [Infographic]

Benefits and costs of building a mobile app

It’s official, mobile is the way of the future. So, as a business owner, you really have two choices, jump on board, or sit on the sidewalk and wave as your competitors pass you by. The mobile app industry is expected to grow into a $77 billion dollar industry by the end of 2017. To


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Mike Jones

8 Ways to Improve Your Customer Experience

The Importance of Customer Experience Often overlooked, Customer Experience is one of the main factors that contributes to the success of your brand. It is as important as your digital marketing strategies, website usability and, of course, product quality. In other words, you need to identify the means to offer your clients a satisfying and


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Ivan Temelkov

7 Components That Will Improve Your Mobile Centricity

Mobile Marketing

Our day-to-day lives have become mobile-centric. Everything that we do as consumers revolves around mobile technology. From checking email, social media interaction, paying bills, shopping and absorbing rich media, our world seems to be complimented by smartphones. It’s imperative for companies to comprehend and harness the importance of mobile-centricity.


Shelly Kramer

The Mobile Mind Shift: What Marketers Need To Know

Mobile Mind Shift

Smartphone usage continues to soar. The result is that consumers, growing used to finding what they want, where and when they want it, are changing their attitudes toward shopping. There are consequences of that change in the mindset of the consumer. One is that marketers are facing a new battleground in meeting the expectations of


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Elaina Meiser

Why Small Businesses Need Mobile Apps

Small businesses should make efforts to be aware of developing trends that can affect their success. The use of mobile internet continues to grow due to the rapid spread of smartphones and mobile apps. All businesses have been affected by this changing digital trend, and small businesses should look for ways to benefit from it.


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