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John Jantsch

The Importance of Great Storytelling In Your Web Design

Storytelling

Another in our “Great Articles You may have missed” series. In this article, John Jantsch reminds us that no website can be complete without great storytelling. Your Website must tell a story Your website is the hub of your online presence – period. (Well, maybe that’s not exactly true from you right now, but it…


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Andy Capaloff

Cautions and Advice for Guest Bloggers & New Content Marketers

Guest Bloggers

This post starts as a bit of a rant. It isn’t so much aimed at Content Marketers, as those who talk about Content Marketing (but probably don’t do it). It is also a friendly nudge to would-be guest bloggers, searching for the right blog for their content. How Not To Do a Guest Post As…


Michael Brenner

5 Key Tips On Setting Up Your Content Marketing Hub

Content Marketing Hub

Another in our “Great Articles You may have missed” series. Michael Brenner reminds us that for all of it’s undoubted importance in any marketing strategy, Social Media IS NOT a Content Marketing hub. He then provides 5 actionable tips on how to create a vibrant hub First: Some Social Media Survey Results According to the…


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Jan Gordon

Curatti On Air – The Ana Hoffman Interview (Video)

Ana Hoffman Curatti On Air

Ana Hoffman’s path to marketing success was not a typical one. You will have to ask her why she moved from modeling into blogging. Once she made the switch, and with the usual trial and error, she became a leading traffic generation expert (expert is my word, not hers!). She happily borrows from the old…


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Ruchika Sharma

Your Complete Content Plan Part 1: Keyword Research

Keyword Research

As a Content Marketer working with a web push platform, at the beginning of every month, I encounter the trickiest part of my job – creating my monthly content plan. As much as I loved content marketing, I hated formulating my Content Plan. It was a nightmare for me! However, this one thing serves as…


Shelly Kramer

Are You The Victim Of Content Theft? Here’s How To Find Out

Content Theft

It’s our “Great Articles You may have missed” series. Another departure from our usual content, but this is oh so important! Chances are, some of your content has been used by others without attribution or permission. Content theft, which is what that ultimately comes down to, is a problem many are aware of but everyone…


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Karen Dikson

10 Copywriting Mistakes Every Marketer Should Avoid

We are surrounded by different types of copy wherever we go – especially because we spend so much of our time online. And most good copy seems deceptively easy to write because it beautifully simple, concise, and direct as if it was written specifically for you. However, writing good copy is often challenging, and even experienced…


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Mark Preston

Stop It NOW! Why Are You Posting Re-Hashed Content?

Re-hashed content is just more blah blah blah

It seems that since the buzz word ‘inbound marketing’ was invented by HubSpot, the world has gone content creation mad. Marketers all over the world became copywriters and the feeling of ‘write and publish as much content as possible’ started to become the norm. Why? Why? Oh Why? I really do not understand why there…


Tony Zambito

Why Context, Not Content, Is King In Marketing

Context in Marketing

This piece from Tony Zambito starts off the new year with the basics of what Curatti is actually all about. Context is the differentiator in Content Marketing. This is another installment in our “Great Articles You may have missed” series. Context Is King The transformation to a digital economy has shifted behaviors considerably in the…


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Jan Gordon
Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…


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