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Shelly Kramer

Are You The Victim Of Content Theft? Here’s How To Find Out

Content Theft

It’s our “Great Articles You may have missed” series. Another departure from our usual content, but this is oh so important! Chances are, some of your content has been used by others without attribution or permission. Content theft, which is what that ultimately comes down to, is a problem many are aware of but everyone…


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Karen Dikson

10 Copywriting Mistakes Every Marketer Should Avoid

mistakes-1756958_1280

We are surrounded by different types of copy wherever we go – especially because we spend so much of our time online. And most good copy seems deceptively easy to write because it beautifully simple, concise, and direct as if it was written specifically for you. However, writing good copy is often challenging, and even experienced…


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Mark Preston

Stop It NOW! Why Are You Posting Re-Hashed Content?

Re-hashed content is just more blah blah blah

It seems that since the buzz word ‘inbound marketing’ was invented by HubSpot, the world has gone content creation mad. Marketers all over the world became copywriters and the feeling of ‘write and publish as much content as possible’ started to become the norm. Why? Why? Oh Why? I really do not understand why there…


Tony Zambito

Why Context, Not Content, Is King In Marketing

Context in Marketing

This piece from Tony Zambito starts off the new year with the basics of what Curatti is actually all about. Context is the differentiator in Content Marketing. This is another installment in our “Great Articles You may have missed” series. Context Is King The transformation to a digital economy has shifted behaviors considerably in the…


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Jan Gordon
Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of…


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Scott Aughtmon

Content Marketers: This is How Your Prospect’s Brains React To Stories

The effects of stories, on the brain

Another in our “Great Articles You may have missed” series. In this article, Scott Aughtmon shows us how stories affect our brains. Food for thought, indeed, in your efforts to write engaging content that converts. This Is Your Brain on Stories “The brain is a wonderful organ. It starts working the moment you get up…


John Jantsch

SEO Isn’t Dead But It has Changed – Here’s How

SEO

Another in our “Great Articles You may have missed” series. In this article, John Jantsch looks into the various ways that SEO has changed. He notes that it has not died, as some claim. Indeed, it is as important as ever! SEO Isn’t Dead, It’s Simply Hiding Look around today, and you’ll find any number…


Gloria Kopp

12 Essential Tools To Help Your Content Marketing Convert

essential tools

When it comes to writing for social media, the toughest part is creating content that’s engaging enough to make people want to click, read and share. All of the components have got to be there – a great headline, quality content and valuable information that readers will want to pass along to others. Give your…


Derek Miller

How to Curate Content Like a Pro [Infographic]

Curate content like a pro

Curating content is one of the easiest strategies for brands to increase their following. Whether sharing other content on your social channels or curating articles on your blog, curation can help you supplement content while keeping your audience engaged. By combining content and relevant materials into one easy to digest resource (email, blog post, social…


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Ron Sela

How Intent Can Be Your Secret Weapon as a Content Marketer

Content Marketer

Let’s face it! Everyone can be a content creator today. There are ample free and easy-to-use content creation tools available today. You can get free templates or software for creating just about any type of content you can think of, from text to audio and video content. In a nutshell, it’s no longer about creating…


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