Visual Email Marketing Tips To Garner Maximum Conversions
According to Venngage, 51.4% of marketers said 91-100% of their content included visual content in the year 2021. This is around 5% higher than that of 2020. Be it social media posts, emails, landing pages, blogs, or print media, marketers use visuals for every channel. Out of all these channels, emails boast the highest ROI…
What Marketers Should Know About the Psychology of Visual Content
Do you know that videos, images, and infographics are among the top five content formats marketers leverage in their strategies this year? Okay, another question: Do you know the reason behind visual content’s popularity? We, people, are incredible at remembering pictures: Content with illustrations does 323% better; if you add an image to the information, the user will remember it…
12 WordPress SEO, Content Research, and Video Editing Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: WordPress SEO plugins Help in finding the right content Video Editing Give Your Visibility a Boost with These SEO WordPress Plugins 1) Fix Broken…
Creative Ways To Repurpose Your Instagram Content For Email Marketing
Young marketers may consider email as old school. There’s no question that social media gets you results faster. But we’re not here to argue which form of marketing is better because the truth is you need both. Instagram is almost unbeatable when it comes to brand discovery. You can readily engage with customers, get feedback,…
6 Powerful Ways To Increase Your Social Media Sales
Looking for another way to boost your online sales? Find out how to increase social media sales to drive additional revenue to your business. Businesses experience up to a 57% increase in return on their advertising costs on social media. Also, according to Shopify, sales that are derived from Pinterest posts and ads have an…
9 Tips To Help You Create Eye-catching Visual Content For Your Brand
In today’s visual content-driven world businesses with great images and videos can be EYE CATCHING! Social media platforms like Facebook, Instagram, YouTube, and Pinterest provide an easy and fast way to share information without a lot of text or lengthy explanations. According to Forbes, “91% of consumers now prefer interactive and visual content over traditional, text-based…
How to Write Marketing Case Studies that Engage and Convince Readers
Advertisements and promotional copy no longer hold the persuasive power that they used to. Consumers of today want to see proof before they make a purchase decision. They want to know more about the ‘real’ experiences people have had with a brand. The fact that 92% of consumers are more likely to trust non-paid recommendations…
6 Instagram Marketing Lessons from the Best B2B Companies
The popularity of Instagram marketing is on the rise: It’s one of the fastest-growing networks with the most engaged users. 90% of people follow at least one business on Instagram. So it’s no wonder that brands of all sizes and shapes promote their products and services in-app. At first blush, Instagram is probably not the…
12 Mobile Brand Appeal, CRM and Social Media Analytics Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Using Instagram to improve your Mobile Brand Appeal Increase your business sales by using the right CRM Analytics tools to increase your social media…
Does Instagram Marketing Have a Place in B2B? Yes, and Here’s How
A simple mention of the “Instagram” platform often times spawns images of designer clothing, influencers, and blatantly photoshopped images. Generally, Instagram is perceived as a B2C-dominated platform. But can it be used for B2B marketing? The simple answer is: Definitely! However, it’s a different ballgame. Many brands are jumping onboard by using this platform to…
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