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Susan Gilbert

12 Target Market Research, Social Selling, and Facebook Advertising Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Target Market Research Social Selling Facebook Advertising Get Ahead of the Competition with These 4 Target Market Research Tools 1) Effective Advertising Strategies –…


Dan Smink

How to Use Social Media to Improve Link Building

Social Media can Improve Your Link Building

Social media is not typically associated with SEO. But its benefits, where marketing is concerned, extend to your website. The right approaches will provide you with social media and link building strategies that work in unison. In turn, these could deliver increased site visits, brand awareness, authority, engagement, and sales. So, despite what you might…


Hugh Beaulac

How to Create Instagram Stories that Sell

Create Instagram Stories That Sell

No matter what your business is, there is no doubt you crave increased sales and revenue. Seeking out alternative ways to promote your product, you need to hang out where your audience is. Thus, it’s no wonder most companies (71%) use social media marketing to achieve their business goals. With over 800 million monthly active…


Anna Fox

5 Ways to Find New Customers Online Without Breaking the Bank

Find New Customers

By now, you’re probably sick of reading that social media is a boon for businesses. This ‘chorus’ is served on pretty much every business marketing blog out there. Don’t get me wrong. It’s a good chorus. Social media IS the best platform for promotion in history because of the sheer number of users and affordability.…


Denise Langenegger

Creative Ways To Repurpose Your Instagram Content For Email Marketing

Repurpose Your Instagram Content For Email Marketing

Young marketers may consider email as old school. There’s no question that social media gets you results faster. But we’re not here to argue which form of marketing is better because the truth is you need both. Instagram is almost unbeatable when it comes to brand discovery. You can readily engage with customers, get feedback,…


Wesley Cherisien

Is Reddit the future of Organic Social Media Marketing?

Are You On Reddit Yet?

Reddit has become the most influential social forums as more businesses leverage it as an effective SMM channel. The biggest plus side of this forum is that it effectively directs organic traffic, and it is an affordable option for small businesses. How much bigger is Reddit going to get? $919 Million Dollars of Funding Raised…


Will Sarto

How To Turn SlideShare Into a Traffic Driving Machine

  (This is an update of an older post:) SlideShare is a free tool for converting PowerPoint presentations into Flash. How can this seemingly ordinary service help with driving traffic? Well, actually, it can help greatly in many ways. We all are looking for the means to increase traffic. It is the primary goal of…


Moss Clement

How to Develop Efficient Social Media Guidelines That Will Protect Your Business

Social Media Guidelines

Have you ever feel overwhelmed at the thought of creating social media guidelines for protecting your business reputation? Many wonder how to develop efficient guidelines for social media that educate team members, encourage team collaboration, and protect their business. This article shares proven strategies for creating guidelines that offer an effective work plan for using…


Donald Fomby

Comment Management On Social Media: Best Practices

Comment Management On Social Media

As your business evolves, more people will engage with you on social media. That’s terrific. But with all that exposure also comes some reputation risks. A single comment reply from a brand can hurt its reputation in the eyes of many potential clients. And, of course, not much can be conveyed through a single-word comment.…


Chris Makara

6 Powerful Ways To Increase Your Social Media Sales

Increase Your Social Media Sales

Looking for another way to boost your online sales? Find out how to increase social media sales to drive additional revenue to your business. Businesses experience up to a 57% increase in return on their advertising costs on social media. Also, according to Shopify, sales that are derived from Pinterest posts and ads have an…


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