Facebook Advertising Has Got Better And Easier
“Marketers need to build digital relationships and reputation before closing a sale.” – Chris Brogan Facebook is no longer just a social platform. Business and advertising have long since surpassed the social aspect. Facebook advertising allows a business to set its targeted audience, giving insights into the diversity of that audience. This targeting includes such…
12 Tools to Improve Your Blogging, Facebook Advertising and Visual Content
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blogging Facebook advertising tools Visual content tools 4 Great Blogging Tools for Busy Entrepreneurs 1) High-quality professional images – Foter Readers are…
How to Create a Winning Pinterest Marketing Strategy
Since 2010, Pinterest has grown tremendously. It now has over 250 million users — 80 percent of whom are engaging on mobile. Many consider this growing platform to be a part of both their social media and SEO strategies. It’s become a great place to build your brand and attract new website subscribers in an…
10 Essential Aspects Of Content Marketing: From Instagram To Local Business
Editor’s note: Not everyone is an expert. And even experienced writers can do with a simple, yet comprehensive guide on subjects they are familiar with. This guide to essential aspects of content marketing will be particularly helpful to those starting out but may be worth a read for others also. Essential Aspects of Content Marketing…
What Is A Social Media Audit And How To Conduct One
A Social Media Audit is like giving your business a physical. It makes sure that your business’s health and wellness are completely up to date. You can check to see that everything is working the way it should be. Better yet, you receive detailed insights with regards to your social media successes and failures. It…
7 Marketing Strategies to Boost Online Marketing Results on YouTube
Despite much evidence showing the growing importance of video in marketing, it’s still an area that’s not being explored enough. Content marketers tend to focus on articles and infographics, and leave YouTube videos to vloggers and big brands. That’s a mistake! According to a survey conducted by ThinkWithGoogle, nearly 50% of Internet users search for…
How to Leverage Social Selling To Dominate Your eCommerce Niche
Social media is not just a platform for networking. It has gradually progressed to become a platform for product selling. In fact, 30% of shoppers have admitted that they would prefer to buy a product directly from sites like Facebook, Twitter, Pinterest, Instagram, etc. One of the major benefits that social media offers to B2B…
SEO Differences Between Google and Other Search Engines
On almost all SEO guides you see online, you will notice that everyone talks about SEO in regards to Google. Every post is about how to gain rank on Google or best SEO practices that rank well on Google. Let’s review why Google is given such importance when it comes to web search tools and…
Vital Instagram Metrics Every Business Should Be Measuring
Have you been working on your Instagram marketing campaigns for a while, but feel unsure if the time you’re spending is resulting in anything valuable? A lot of marketers find themselves in this scenario. The easy metric to track if you’re new to Instagram marketing is follower growth. That’s something everyone can do, and something…
How to Take Your B2B Content Promotion to the Next Level
Almost every B2B company realizes the importance of content marketing. In fact, 91% of B2B respondents in a Content Marketing Institute study said that they are already using content marketing. However, only 24% of respondents in the study said that their content marketing approach was very or extremely successful. And 53% said that it was…
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