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Liaqat Ali Hamiya

Facebook Advertising Has Got Better And Easier

Facebook Marketing Tools

“Marketers need to build digital relationships and reputation before closing a sale.” – Chris Brogan Facebook is no longer just a social platform. Business and advertising have long since surpassed the social aspect. Facebook advertising allows a business to set its targeted audience, giving insights into the diversity of that audience. This targeting includes such…



Susan Gilbert

How to Create a Winning Pinterest Marketing Strategy

Improve Your Pinterest Marketing Strategy

Since 2010, Pinterest has grown tremendously. It now has over 250 million users — 80 percent of whom are engaging on mobile. Many consider this growing platform to be a part of both their social media and SEO strategies. It’s become a great place to build your brand and attract new website subscribers in an…



Milosz Krasinski

What Is A Social Media Audit And How To Conduct One

How To Run A Social Media Audit

A Social Media Audit is like giving your business a physical. It makes sure that your business’s health and wellness are completely up to date. You can check to see that everything is working the way it should be. Better yet, you receive detailed insights with regards to your social media successes and failures. It…


Alexandra Reay

7 Marketing Strategies to Boost Online Marketing Results on YouTube

Boost Online Marketing Results on YouTube

Despite much evidence showing the growing importance of video in marketing, it’s still an area that’s not being explored enough. Content marketers tend to focus on articles and infographics, and leave YouTube videos to vloggers and big brands. That’s a mistake! According to a survey conducted by ThinkWithGoogle, nearly 50% of Internet users search for…


Joydeep Bhattacharya

How to Leverage Social Selling To Dominate Your eCommerce Niche

Leverage Social Selling To Dominate Your eCommerce Niche

Social media is not just a platform for networking. It has gradually progressed to become a platform for product selling. In fact, 30% of shoppers have admitted that they would prefer to buy a product directly from sites like Facebook, Twitter, Pinterest, Instagram, etc. One of the major benefits that social media offers to B2B…



Stewart Dunlop

Vital Instagram Metrics Every Business Should Be Measuring

Vital Instagram Metrics

Have you been working on your Instagram marketing campaigns for a while, but feel unsure if the time you’re spending is resulting in anything valuable? A lot of marketers find themselves in this scenario. The easy metric to track if you’re new to Instagram marketing is follower growth. That’s something everyone can do, and something…


Shane Barker

How to Take Your B2B Content Promotion to the Next Level

B2B Content Promotion

Almost every B2B company realizes the importance of content marketing. In fact, 91% of B2B respondents in a Content Marketing Institute study said that they are already using content marketing. However, only 24% of respondents in the study said that their content marketing approach was very or extremely successful. And 53% said that it was…


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