12 Graphic Design, Search Engine Marketing, and LinkedIn Marketing Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Graphic Design Search Engine Marketing (SEM) LinkedIn Marketing Increase Your Social Media Reach With These 4 Graphic Design Tools 1) Photo Editing and Design…
Why Voice Search is Making Q&A Pages More Relevant Than Ever (Updated)
All content marketers are aware of how important keyword research is. But what if I tell you it’s evolving more quickly than ever before? We are well past the era of “keyword strings” and we are entering the age when natural language research becomes increasingly important. That’s because many people interact with search through voice…
5 Ways to Create a Data-Driven Content Strategy and Boost Growth?
If you talk about data-driven content marketing, it’s likely to cause most people’s eyes to glaze over. One of the biggest mistakes content marketers make is assuming that creativity is enough to create great content. What they often overlook is a huge aspect of the equation — Data. The content you create needs to deliver…
12 Email Marketing, LinkedIn Networking, and Search Visibility Tools
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Email Marketing LinkedIn Networking Improve your search visibility with SEO/SEM tools Increase Sales and Website Traffic with These 4 Email Marketing Tools 1) Connect with…
How to Turn Unlinked Brand Mentions into Links
Search engines like Google use backlinks to discover new web pages and to determine how well a page should rank in their search results. High-quality backlinks not only help Google find, crawl, and index your web pages, but also improve the authority and trustworthiness of your brand. That’s why it is crucial for businesses to…
How to Get Back on Your Feet Once Your Google Rankings Drop
The long-term effects of your SEO campaigns can sometimes be quite unpredictable. You might’ve actually done everything just right and climbed the SERP ladder. However, with SEO, you never really know what happens next. So, if your rankings suddenly drop, you need to act quickly and remedy the problem right away. There can be numerous reasons…
Find Link Building Opportunities From Your Competition
Some say that link building is dead. Well, link spamming is dead and let’s leave it at the beginning of the 2000s and forget it forever. In 2016, Google came out to prove that, as well as content, links are still key pillars of SEO. Links from relevant and trusted websites will not only boost…
10 Modern SEO Ranking Factors Businesses Should Abide By
SEO is a multi-faceted channel. One that has evolved significantly from its so-called “silo” days. Companies must now evaluate, strategize and implement in accordance for optimal search visibility in the marketplace. In the U.S. alone, Google dominates 85% of the search market share. The #1 activity on a desktop, tablet or mobile device of U.S.…
The 10 Hottest Digital Marketing Trends
The marketing industry continues to thrive. Changing human trends and patterns in purchasing behavior are causing a shift in digital marketing trends. Some are perhaps not so new, although many are solidifying their place within the marketing mix. Consumers are absorbing information on the internet through an omni-channel approach. Companies should clearly understand the importance…
