10 Artificial Intelligence Tools That Are Integral to the B2B Sales World
AI is integrating ever deeper into even small companies. So much so that there are new Artificial Intelligence Tools coming to market seemingly daily. You can use it to streamline your B2B sales processes in real-time. Although big corporations first embraced the concept of AI, it’s becoming a trend used by many small businesses to…
Have You Switched To DuckDuckGo? Here’s Why You Should Consider It
Google is such an ingrained part of our lives, it wouldn’t even cross the minds of most of us to stop using it. I know I resisted! But I hope this article at least gives you food for thought that maybe its time to change. My recommendation is DuckDuckGo. As concisely as I can, I…
Why Social Signals Are Important To Search Engine Ranking
Does Google search factor in our social media activity? Currently, their algorithm does not directly measure your networks. But it does pick up on social signals, which are generated from conversations, shares, retweets, and content. Any links that are included with your marketing have the potential to be clicked on and shared. Thus, they create…
How to Optimize Your Website for Voice Searches
You know something has crossed over from early adopters to the mainstream when you hear your parents shout (because they cannot use a smartphone in a normal speaking voice), “Hey Siri” (or Alexa or Cortana). It’s a clear indicator that voice search is increasing in use. Did you know that 20% of all mobile searches…
A Beginner’s Guide to Optimizing Your Business Blog for Search Engines
Almost every business with an online presence has a blog. However, many business owners seem to jump on this bandwagon simply because they are expected to provide one. They do it without giving the promotion, content, and development of the business blog much thought. At best, they assign some hapless subordinate to post random facts…
Mobile-First Indexing: What Google Wants You To Know
Google added another chapter in their efforts to deliver a better user experience. And this time, the focus is on mobile users. Back in 2015, mobile internet usage surpassed desktop usage. This was a landmark shift, and the search engine giant knew exactly what it needed to do to deliver a better experience. This was…
E-commerce Smarts: Driving Long-Tail SEO
In the competitive world of e-commerce and online marketing, every brand wants to get in front of as many eyeballs as possible. But what about getting in front of the right eyeballs? You know, the ones that will actually convert. While any e-commerce SEO strategy should include plenty of keywords with large search volumes, it’s…
How Artificial Intelligence Will Impact SEO and Search
Artificial Intelligence is changing SEO and therefore search. Shelly Kramer details how these changes are taking shape. It is another in our “Great Articles You may have missed” series. The AI Impact on Search There is no shortage of topics to discuss when we’re talking about artificial intelligence (AI). It’s hot for a good reason: AI changes the…
How to Play Around With Google Suggest to Come Up with Content Ideas
Google is pretty much the only search engine that matters. Yes, others may be used more in certain regions, such as Baidu (with around 8% of overall usage, followed by Bing at 7%, according to Smart Insights). But even with those and other search engines, Google takes more than 77% of the searches across the…
Quick SEO Win: How to Refresh Your Old Content
You write compelling content which you believe can go viral. Your articles are full of value for the reader, including illustrative examples and useful tips. What could go wrong? We know this harsh truth about content marketing: it doesn’t matter how brilliant your article is if no one can find it on the Internet. Unfortunately,…
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