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Susan Gilbert

12 Facebook Advertising, Competitive Research, and Instagram eCommerce Tools

Facebook Advertising, Competitive Research, and Instagram eCommerce Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Facebook Advertising Competitive Analysis Instagram Marketing 4 Facebook Advertising Tools That Will Increase Your Sales 1) Eye-Catching Video Ads – Biteable Create video ads…



David Gutierrez

B2B Website Design: How to Generate More Leads

Good B2B Website Design Aids LeadGen

B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…


Matthew Murray

5 Simple Website Changes To Multiply Your Lead Conversion Rate

Website Changes That Will Multiply Your Lead Conversion Rate

Getting visitors to come to your website is incredibly hard work. So it’s no surprise that site owners want to see a huge increase in their site’s lead conversion rate. Many elements affect visitor behavior. Loading times, image quality, colors, and copy, all combine to create a user experience. And in aggregate, they contribute to…


Shelly Kramer

3 Ways Marketers Can Use Social AI For Lead Generation

Social AI For Lead Generation

Artificial Intelligence’s impact on marketing continues to gain speed. In this article, Shelly Kramer looks at the early steps of Social AI and how it can boost Lead Generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Generation Marketers use social in a variety of ways, from searching for social…




Susan Gilbert

How to Attract More Leads & Prospects with LinkedIn

Attract More Leads with LinkedIn

Is your LinkedIn profile not attracting new opportunities for your business? Since being purchased by Microsoft in 2016, the robust social platform has been experiencing quite a few changes. Not only have profile designs been upgraded but the company has added new video features, messaging and enhancements to their publishing program. It’s not too late…


Shelly Kramer

For Happy Customers, Look Beyond the Sales Funnel

For Happy Customers, Look Beyond the Sales Funnel

The Sales Funnel is good, but it isn’t everything! Shelly Kramer offers food for thought about what lies beyond the funnel. It is another in our “Great Articles You may have missed” series. Quit Focusing on the Sales Funnel Many companies today focus on the traditional sales funnel—they hunt, lure, and trap leads. Then, they…


John Jantsch

Your Authoritative Guide To Effective Client Generation

Client Generation

Another in our “Great Articles You may have missed” series. In this article, John Jantsch discusses his preference for client generation of lead funnels, and offers great tips on how you can achieve your client generation goals. There’s too much great information here to not read this article! Why Client Generation Beats Lead Funnels Jump…


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