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David Gutierrez

Making Your Guest Posts More SEO-Friendly

How To Write SEO-Friendly Guest Posts

Guest posts are a way for your business to provide high-quality content in exchange for a backlink. Having more backlinks from relevant and authoritative websites is a proven way to raise your Google profile. However, there’s more to submitting a well-written, effective guest post than just writing an excellent article and posting it on someone…


Jamie FitzHenry

How to Optimize Your Website for Voice Searches

Optimize Your Website for Voice Searches

You know something has crossed over from early adopters to the mainstream when you hear your parents shout (because they cannot use a smartphone in a normal speaking voice), “Hey Siri” (or Alexa or Cortana). It’s a clear indicator that voice search is increasing in use. Did you know that 20% of all mobile searches…


Sahil Kakkar

Mobile-First Indexing: What Google Wants You To Know

What Google Wants You To Know About Mobile-First Indexing

Google added another chapter in their efforts to deliver a better user experience. And this time, the focus is on mobile users. Back in 2015, mobile internet usage surpassed desktop usage. This was a landmark shift, and the search engine giant knew exactly what it needed to do to deliver a better experience. This was…


Michael Deane

Are You Monitoring All Of The Right Metrics?

Every Thursday, I have a working lunch with a couple of friends who also work in marketing. So I could easily have opened this article with a “an SEO, a copywriter and a marketing executive walk into a bar” type of joke. Last week, we touched on a subject dear to our hearts and heavy…


Donald Fomby

Get Ready – Google’s Mobile-First Indexing is Upon Us

Is Your Site Ready For Mobile-First Indexing

On March 26, Google announced that it was beginning to roll out its “mobile-first indexing” – something that it has been planning and testing for well over a year. The decision was certainly based upon a number of studies, like the recent one from Stone Temple Consulting, showing that more than 55% of web traffic…


David Zimmerman

Don’t Just Rank Better, Standout in Google Using Schema Markup

Standout in Google Using Schema Markup

Google rarely makes direct announcements about their search algorithm. When they do, everyone pays attention! Recently John Mueller, Webmaster Trends Analyst at Google, answered some questions on Reddit. There he mentioned that Google uses schema as a ranking factor. Before we go any further, for those of you who are wondering about what schema is, you…


Shelly Kramer

How Artificial Intelligence Will Impact SEO and Search

The AI Impact on Search

Artificial Intelligence is changing SEO and therefore search. Shelly Kramer details how these changes are taking shape. It is another in our “Great Articles You may have missed” series. The AI Impact on Search There is no shortage of topics to discuss when we’re talking about artificial intelligence (AI). It’s hot for a good reason: AI changes the…


David Zimmerman

Voice Search: It’s Not Just for eCommerce

Voice Search for B2B Lead Gen

If you’re like me, you enjoy the convenience of your voice assistant. It’s great to tell Alexa, “order cat food”, and it arrives in two days. This is a convenience that is spoiling me. Alexa is training me to rely on her on a daily basis. Clearly, this is the future for companies that sell products. Is…


Jan Gordon

Curatti Best Articles of 2017 – Part Two

Curatti Thank You 2017

4 years and going strong! And we couldn’t have done it without our readers, our contributors and our good friends. As with any website, you will see our evolution if you go to earlier posts. No doubt, this will continue into 2018. The last year has seen a site redesign. The most obvious changes that…


Lesley Vos

How To Write Great SEO-Friendly Content in 2018

Search engines are becoming smarter and concentrating more on users’ behavioral factors. Meanwhile, marketers are struggling to broaden SEO processes far beyond blind link building with nothing but market-defining keywords. Yes, backlinks and anchors matter; but the catch is, they all reshape all the time for content better optimization and promotion. That said, the rules…


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