8 Tools to Get More Subscribers and Customers
As a blogger, I have always found it hard to get more subscribers and customers. Simply posting good content has never been enough. You need to do more to convert visitors into subscribers and eventually customers. It doesn’t matter if you are new to blogging or already established. You need to use tools to achieve…
5 Compelling Reasons to Outsource Your Content Creation
Whatever your business or industry, staying competitive means establishing a strong online presence that will help you build brand awareness and reach your target market. Your digital marketing strategy should involve content marketing that is all about bringing the right people to you. The value of content marketing is unquestionable. In fact, according to Social…
How To Create Visual Content That Builds Empathy With Your Brand
“Good politics starts with empathy, proceeds to analysis, then sets out values and establishes the vision, before getting to the nitty-gritty of policy solutions.” ~David Miliband via bqotd.com It’s the same for business… It all starts with building empathy, or in other words, understanding and compassion. And that, in turn, starts with building common ties…
Why You Should Consider Outsourcing Your Content
Should you consider outsourcing your content? There may be any number of factors that can help you to decide. And the same factors could (or should) also be applied to your: Lead Generation Social Media Scheduling Social Media Strategy and Management SEO Any other aspect of your business that an expert may be able to…
How to Write Content That People Will Read and Share
This is one of the hottest topics of the day. How do you get people to read and share your ‘perfect’ content? In this article in our “Great Articles You may have missed” series, Shane Barker shows us how. Write Content That People Will Love to Read and Share If there’s no engagement, is your…
Why Small Businesses Must Never Compromise on SEO
Many small business owners have a misapprehension about the importance of SEO and the development of an effective digital presence. About 93% of online experiences are initiated from search engines. And you are probably aware that 75% of those users do not scroll past the first search engine results page. Considering this, every time you…
Why Personalization Is Something You Need To Be Hyped About
What do you see when you look at a mirror? If you’re a business leader, entrepreneur, or marketer, you should see an opportunity staring right back at you. Why? Because personalization offers you the opportunity to make your products and services super valuable to your customer community and create brand loyalty that goes above and…
How to Blog Successfully and Stay Fresh While Working Full Time
Let’s get one thing straight: Blogging is WORK. It’s not a leisurely stroll in the park. If you are blogger and you are working full time, it can be a daunting task some days. You really must be careful not to let yourself get burned out. Therefore, you may find yourself doing the same thing…
Is Social Media an Existential Threat?
In a recent interview, Tristan Harris a former Google employee had some very serious things to say about the prevalence of social media and smartphones. He specifically mentions the influence of social media on children and how it impacts the way they define concepts such as friendship, and how corporations leverage social media to influence…
5 Editorial Guidelines Based Tips To Writing Better Content
As a content marketer, I have to read editorial guidelines literally every single day. I’ve read so many of them that sometimes I can predict the end of sentences. Some can argue that every blog has its particular requirements, but there are always some common things I find on every “write-for-us” page. The main points…
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