Category: Strategy

Greg Cooper
October 2, 2016

8 Reasons Why You Are Not Getting Business from LinkedIn

"Why am I not getting more business from LinkedIn!"

Let’s be clear about this: there are many small and medium sized businesses out there who are regularly getting substantial business from their LinkedIn activity. However there are others who do not. Whether your business is in the first or second category I hope this article will give you some ideas and inspiration on how…


Wade Harman
September 28, 2016

5 Highly Successful Ways To Promote Your Blog

This is the second article in our “Great Articles You may have missed” series. This Is Why You Need To Promote Your Blog You blog. You hit “Publish”. After that you sit back and wait for the traffic to come to your blog. But isn’t there more you could do? Are you leaving something out?…


Susan Gilbert
September 26, 2016

How To Create a Buzz For Your Product Announcement

Your loyal audience loves to be in on the latest product or service your business has to offer. What better way to do that than with a pre-release announcement and/or a digital sample? Capture the readers’ attention with eye-catching visuals that compel them to want to know more. Then share these on your website and…


Andy Capaloff
September 22, 2016

Is Influencer Marketing Really So Easy?

Is Influencer Marketing easy?

Influencer Marketing is one of the most popular subjects of the last couple of years. Somehow though, it has morphed away from its original meaning. This article by Bryan Kramer is one of several that explains what it actually is. The article goes into the selection and courting processes, then how to maintain and utilize…


Ivan Temelkov
September 21, 2016

5 Ways to Skyrocket Your Instagram Following

Instagram following

If you are not using Instagram as part of your marketing strategy, then I can assure you that you’re missing out and leaving opportunities on the table. Instagram offers an unprecedented amount of untapped potential for any business. Even for someone like me who still operates a startup in hope of finding its true calling.…


Shelly Kramer
September 20, 2016

How To Overcome The Biggest Content Marketing Challenges

Challenges

Foreword At Curatti, we have always strived to bring our readers great articles from top bloggers and thought leaders, as well as excellent crowd-sourced, guest blog posts. We’ve decided to formalize the re-published articles into an ongoing series called “Great Articles You may have missed”. Where better to start than with a great friend of…


Andy Capaloff
September 13, 2016

Does Over-Hyping Contribute to Overwhelm?

Overwhelm

Many articles begin with cautions to readers about the ever-increasing volume of knowledge at our fingertips, and how that leads to overwhelm. Commentaries abound around how we might stand out from the crowd. Due to this natural need, the pace of over-hyping and over-labeling has also increased. This trend is at its most obvious in…


Susan Gilbert
September 12, 2016

Drive More Conversions With Website Retargeting

Your website should be a lead generating magnet in addition to your online marketing efforts. One way to achieve this is through retargeting. Wikipedia defines this as “targeted to consumers based on their previous Internet actions.” After installing a snippet of code on your website, targeted ads featuring your company will appear as your audience…


Jennifer Hanford
September 8, 2016

Business Travel on a Budget: 13 Tips for Savvy Entrepreneurs

Business travel

Without a doubt, businesses of all sizes spend a lot of money on business travel.  The Global Business Travel Association (GBTA) projected total business travel spending would hit $302.7 billion in the U.S. alone. This leads to the question: What exactly are business travelers spending all this money on? The Cost of Business Travel As…


Susan Gilbert
August 29, 2016

Plan Strategy & Tactics To Achieve Your Business Goals

Do you know the difference between strategy and tactics when creating a goal plan for your business? A strategy is just the starting point to your planning process. Tactics make the entire process work with daily actions. This applies to sports teams as well as businesses. Once you have a set goal in place, you…


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