March 11, 2015
Relationships: The Prime Directive of Social Media
There are many posts with tips on tools, methods and metrics to study. They are aimed at getting big results. There is one catch though. They guarantee about as much as “Do this to make someone fall in love with you.” The measure of any tip, however, is the strength of the genuine relations you build.…
March 10, 2015
Generation C: The Future of the Digital Family
One of the most remarkable transformations of our contemporary society can be seen in the way we inform and entertain ourselves through the web and social media. In the last twenty years, digital learning has made a deep impression on new generations, which they’ve harnessed with egocasting and infotainment. In a way, these trends meet…
March 8, 2015
Google Plus Is Neither Dead Nor Dying. Here’s Why!
Whether you like it or not – and whether you use it or not – Google Plus is here to stay…at least for now. It’s difficult to describe this complex platform, but here is one definition that sums up Google Plus: Google+ (or Google Plus) is a social networking and identity service that is owned…
March 4, 2015
Here’s How to Create a Community Around Your Blog
If you’ve been reading my blog for a while, you know how much I love to blog and how much I appreciate my readers. Blogging for me started as a passion project (not a business) and has really remained a passion – even though I’ve turned it into a business. Honestly, this is why I…
March 1, 2015
How To Get More Pinterest Followers For Your Brand
Pinterest for Business Pinterest is a great visual platform. It’s fun, functional and fast-paced. You brand can absolutely benefit from being on Pinterest, as long as your social media marketing goals include increased web traffic, brand recognition and online audience. Whether you decide to take on Pinterest for your brand depends on your current marketing…
February 26, 2015
How To Plan and Deploy a Cohesive Social Media Strategy
By Brett RelanderSEO, social media, and content marketing all have their strong points. In order to achieve maximum results, each must work together effortlessly. Many companies do quite well with one of the three, but find it difficult to integrate them all into a cohesive marketing strategy. The tips below will help if your brand…
February 22, 2015
Exceptional Social Customer Service is a Differentiator
Most companies have a multi-channel online presence, with their websites, blogs and social networks. But that’s not enough! In 2015 the online arena has become so crowded, that brands must have an effective online strategy to be successful. They have to be: Properly positioned –> SEO-optimized in order to reach your target audience. Noticed –> conveying a unique and…
February 17, 2015
Which Social Media Platform Is Best For Me?
Hate it or love it, you need to have a good social media strategy. This literally means hours after hours of split testing and thousands of dollars in social media tools, right? Erm, no. What if I tell you that at the end of this post, you will discover cheap (and probably free) ways to…
February 16, 2015
3 Tips with Social Selling Strategies for Business
Social media is not thought of as a place to sell products and services, but rather a community where businesses and customers can connect, solve problems, add value, and build trust. So why the use of the term ‘social selling’? This concept is the result of interacting on your social networks rather than a…
February 10, 2015
5 Steps to Grow Your Business on Instagram
Photo sharing on mobile was all the rage when Instagram came on the scene. Today it’s even better with Facebook behind the wheel and more access on phones, tablets, and computers. The growth of this social network has been phenomenal, and continues at a record pace. The bottom line is your business needs to take…
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