October 19, 2015
Twitter to Expand 140 Character Limit
If your business is looking to attract more followers on Twitter and then a new development may help. As the social network aims to make the platform more attractive the mainstay 140 character limit could soon expand. Quick tweets, retweets, and replies are attractive to users on Twitter, which allows them to creatively use hashtags,…
September 13, 2015
How To Bridge The Gap Between IT and Social Media
Incorporate the Building Blocks of IT into your Social Media Deliverables In my many years in IT, as programmer, analyst and tester, I have found that idiot-proofing systems is paramount. This is a variation on the understood meaning, and probably more than a little unfair to those I sought to build systems to defend against.…
August 24, 2015
Mobile Sales Just Got Better for Businesses
Is your business active on Instagram and Pinterest? If yes, Great! If not, get started. There is no better time than now to build up your network and take advantage of the latest mobile updates from these two platforms. Facebook, Twitter, Google Plus, and LinkedIn in particular should all be included in your business marketing…
August 23, 2015
What’s Really Going On With Google+?
By Mike Allton Perhaps you’ve seen the news, perhaps you haven’t, but once again, Google has made some decisions and course-corrections with Google+ that have caused a bit of a ruckus. Naysayers are naysaying again, and fanboys are getting as desperate as the Cubs to spin a win out of things. So what’s really going…
August 16, 2015
Ready, Set, Stream!!!
Look anywhere online and you are seeing something about streaming. At first the buzz was Meerkat at SxSW and you were seeing all of the notifications filling up your twitter stream that somebody just went live on Meerkat. Then we had a little drama as Twitter bought their own streaming app and released it, and…
August 13, 2015
5 Ways Social Media Marketing Is Changing Before Our Eyes
Okay, I’ll say it. This is going to be a controversial post. I’m going to cover some stuff that some of you will disagree with. But that’s alright. In fact, that’s what I’m hoping will happen. You see, as marketers, we’re at our finest when we’re challenging the status quo. If we’re just going with the flow,…
August 12, 2015
Your Essential Cheat Sheet for Social Media Image Sizes
Every so often, popular social media sites like Facebook, Twitter, and Google Plus change the format, layout, and style of their networks. Just when you feel comfortable with the most recent updates, along comes a whole new round. One area that continues to evolve is social media images. From cover photos to the exact right dimensions for posts,…
August 11, 2015
Can’t Miss Strategies To Improve Your Social Media Marketing
By Brett Relander It is not uncommon for startup businesses to have limited capital and resources in terms of being able to budget for marketing. As a result, marketing campaigns can quickly become stale and begin generating fewer results. If you are looking for a way to invigorate your social media marketing campaign, the following…
August 3, 2015
How to Attract More Visitors to Your Website with Social Media
As a business it’s important to understand exactly where your website traffic is being generated from. With a solid content marketing strategy that attracts readers you can increase your subscribers with greater conversions through social media. While search engine marketing and email campaigns are an essential component to increasing your subscribers social media has the…
July 20, 2015
How to Attract Evangelists Online for Your Business
A unique brand message goes a long way with your business’s leads and customers. In order to get noticed online you need word of mouth referrals in order to make the sale. Reputation management is a necessary component for brands to effectively attract a loyal audience. The focus should always be on the needs of…
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