Norman Arvidsson
July 21, 2016

10 Types of Social Media Content People Share the Most

social media content

Creating content for social media has two main purposes. The first is to create content people will engage with to drive traffic to a website. The second purpose is to create content that grows your social media channels. No matter which goal you’re after, you’ll get the biggest impact for both just by making the…


Elaina Meiser
July 20, 2016

Why Small Businesses Need Mobile Apps

Small businesses should make efforts to be aware of developing trends that can affect their success. The use of mobile internet continues to grow due to the rapid spread of smartphones and mobile apps. All businesses have been affected by this changing digital trend, and small businesses should look for ways to benefit from it.…


Luisa Brenton
July 19, 2016

5 Psychology Hacks to Improve Your Social Media Posts

Psychology hacks

Unless you’ve been spending far more time on the dark side of the internet than me, I wouldn’t suggest that you try to hack any of the social media sites. And that’s not just because their protection is pretty robust and the consequences of getting caught are pretty severe. It’s because doing so would be…


Susan Gilbert
July 18, 2016

Build a Better Business With These 5 Tools

5 Great Business Tools Do you have a new business idea or would you like to ramp up your existing brand? Building a strong company or solo venture can be an uphill climb, especially online. The right resources can help you improve this process and attract interested leads and influencers. Since 2015, the market has…


Asad Ali
July 14, 2016

Adaptive Content: The Future of Content Marketing

future-of-adaptive-content

When it comes to change, everything we know is going through a phase of evolution. Be it humans or an article over the internet. When one link changes, the whole route goes through the phase of evolution; which brings us to today. Think back in time to when the Internet was not a necessity to…


Ivan Temelkov
July 13, 2016

5 Things Your Business Should Know About Human Marketing

Human marketing is without a doubt the future of modern business. In a previous post I talked about the importance of human marketing in business. In today’s digital age, the average consumer is a lot more informed, tech-savvy and intelligent than ever before. Most consumers, and quite possibly your customers, absorb about five pieces of content…


Susan Gilbert
July 11, 2016

Grow Your Reach With Influencer Marketing and SEO

Do you still produce content using older methods of SEO to rank higher on the search engines? Today this trend has changed, with influencer marketing and the rise of brand building being transformed through audiences. If your business needs to connect with more leaders in your industry then you will need to research the right…


Paolo Fabrizio
July 10, 2016

The Link Between Social, Customer Service and Sales

[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″] [et_pb_text admin_label=”Text”] If I had to sum up the impact of social media on business with just one word, I’d call it a r-evolution; it describes perfectly the digital tsunami that affected marketing, sales and customer service. Consumers have become more and more inclined to ‘tweet on brands doors‘ rather…


Raymond Morin
July 7, 2016

Why Millennials Should Be Mentored, Not Managed

With the influx of new digital generations (Y and Z) in the labor market, boomers and those of Generation X who are in command positions must completely rethink their management approach and instead adopt the attitude of a coach or mentor. These who many call the millennials, want to be involved and be part of…


Patrick Cole
July 6, 2016

5 Tactics For Extending Conversations With Customers

Communication is the key to building a long lasting relationship with your customers. After all, it’s fairly rare for a relationship to form between a brand and a consumer after a single moment of contact. Your job, as a content marketer, is to find ways to maintain contact by identifying opportunities to keep the conversation…


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