“Why” is a word that tends to arise in most of our conversations, regardless the topic we’re discussing. It’s so important that Simon Sinek wrote a whole, wonderful book about it that I suggest you to read. When it comes to customer service, if you leave the whys in customer’s hands you’ll have then to deal with…
![How to Start a Business Blog [Infographic]](https://curatti.wpenginepowered.com/wp-content/uploads/2017/10/Start-a-Business-Blog.jpg)
Over the years, blogging has changed. But it has changed for good. It was always personalized and meant to share personal views and knowledge. Now, it is more diverse, creating social and economic avenues for everyone who is connected to the internet. Having a business blog has long since become an essential part of any…
Once again, Shelly Kramer has written a piece to excite techno-geeks and everyone else who keeps an eye on the future of marketing. This time, she discusses how Social AI can be used to aid lead generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Gen Marketers…
When people think of success with content marketing, it seems they think of big blogs with a lot of subscribers or a large social media following. The thought may be that if you could just hit that level of popularity, your blog will finally make it. The good news is you don’t need huge popularity.…
A business that manages to completely satisfy its customers often benefits of long-lasting success. When someone hears about your brand, sees an ad on Facebook, or visits your site for the first time, they automatically become an important component of your business. This random person now becomes a potential customer. Once that happens, you need…
In this article, we’ll be talking about local SEO in an effort to simplify it. To understand SEO, learning about its elements first is a must. This includes anchor texts, links, site content, etc. Recommended free resources are SEO Moz, Search Engine Land, and KissMetrics. Their blogs cover extensive topics related to SEO. A bit of digging…
Our friend Scott Aughtmon can certainly tell a great story! Often, on subjects you’d least expect! How can the humble potato be linked with influencer marketing? Prepare to be entertained as you are informed. This is a perfect light read for a Friday or weekend. We hope you enjoy reading it as much as we…
In this article, Bryan Kramer discusses the five steps to good decision-making. It is another in our “Great Articles You may have missed” series. The 5 Steps To Good Decision-Making Business decisions are hard-hitting. We’ve all agonized over our choices, whether in the office, the kitchen or during that movie you’ve wanted to see for…
“This post was sponsored by UnitedHealthcare. All thoughts and opinions are my own.” Once in a while, we like to provide articles that are away from our usual niche, yet that we hope will be helpful to a number of readers. This sponsored post for UnitedHealthcare falls firmly into that category. The gist of this…
You have a comprehensive content strategy. You produce amazing articles, infographics and case studies that are shared a lot on social media platforms. Your content drives tons of comments. Yet, when it comes to Google, your content is invisible. It’s ranking is poor to apparently non-existent! Why does that happen? Sometimes even the most engaging…
