B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…
Before any savvy customer decides to work with you, they’ll need some evidence that your business can be trusted. When potential clients scan your website, they quickly form thoughts about your brand and whether it’s worth trusting. Current research shows that within 50 milliseconds, a visitor has already developed a partial opinion about your site.…
Imagine you’re on a sandy beach entering the water. Suddenly you spot a big wave coming towards you and you must rapidly choose between two options: surfing the wave or being pushed away by its force. What we’ve seen in customer service during these last 3 months is the rise of a huge wave of…
Remote working is nothing new. If you look at this LinkedIn Report you’ll find that 79% of job opportunities offer flexible work hours, which has increased the possibility of remote working. However, the COVID-19 situation accelerated the process of migrating from the traditional work dynamic to remote working. And you may think this is great…
Link building is one of the oldest digital marketing strategies out there. So are we writing about something so old? Perhaps the real question is: if it’s “old,” why are people having such a hard time doing it? In fact, a lot of marketers might be using what they think are effective link building methods,…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Remote Work for Entrepreneurs Podcast tools Improving your website visibility with SEO and Site Analyzer tools 4 Tools for Entrepreneurs to Work From Home…
Editor’s Note: A big pre-Holiday departure for us. So many parents of young children have found themselves unexpectedly homeschooling their kids. Of course, a small number of parents actually chose this course. No matter which of these is true for you, this article is for you – or for your kids, if they are young…
If you Google “How To Make Money Blogging”, you’ll find free guides, paid courses and videos. Everyone has tips. And if you have a little extra time on your hands right now, this really could be a good time to follow your dream. I’m not here to tell you how to make money. But I’ll…
LinkedIn now has 660+ million users in over 200 countries and territories worldwide zhat’s twice the population of the United States on one social media platform. If you’re a professional looking to build a personal brand or branch out as a thought leader in your niche, then LinkedIn represents serious opportunity. Being a thought leader…
Frequently I get asked the question that haunts me a little: “What is the most important content I should be developing right now?” This is problematic for me because I have no idea what your goals and objectives are. Nevertheless, let’s put that aside and assume you have a plan and goals. One of the…
