Close to a third of people have had birthdays since the scale of the virus became known, and life changed for all. I’m lucky. In Arizona, restaurants are open – for now. And although I will not eat indoors, the weather is good enough to eat in the places that have outdoor dining. So I…
There are over eight billion video views on Facebook daily. How do you make yours stand out? How exactly can you create videos that boost your authority, viewership, engagement, and sales? Unique content and an eye-grabbing title are vital for the overall success of your video. But you need to fight against the low human…
Vacation season is upon us! This means sun, sand, and lots of travel are on the horizon and vacation days are populating your calendar. As a small business, time away from the office needs to be handled carefully, whether you’re a team of one or have a handful of employees. You know that just because…
According to an article on Oberlo, YouTube is the second most popular social media network today with over 2 billion users. If your brand is producing videos, you will want to ensure that your content gets noticed in the midst of thousands of other competitors. It may be time to revisit how you craft your…
B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…
Before any savvy customer decides to work with you, they’ll need some evidence that your business can be trusted. When potential clients scan your website, they quickly form thoughts about your brand and whether it’s worth trusting. Current research shows that within 50 milliseconds, a visitor has already developed a partial opinion about your site.…
Imagine you’re on a sandy beach entering the water. Suddenly you spot a big wave coming towards you and you must rapidly choose between two options: surfing the wave or being pushed away by its force. What we’ve seen in customer service during these last 3 months is the rise of a huge wave of…
Remote working is nothing new. If you look at this LinkedIn Report you’ll find that 79% of job opportunities offer flexible work hours, which has increased the possibility of remote working. However, the COVID-19 situation accelerated the process of migrating from the traditional work dynamic to remote working. And you may think this is great…
Link building is one of the oldest digital marketing strategies out there. So are we writing about something so old? Perhaps the real question is: if it’s “old,” why are people having such a hard time doing it? In fact, a lot of marketers might be using what they think are effective link building methods,…
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Remote Work for Entrepreneurs Podcast tools Improving your website visibility with SEO and Site Analyzer tools 4 Tools for Entrepreneurs to Work From Home…
