Boost Social Media Marketing by Hosting Offline Events
If you ask any event professional about the current state of events, tradeshows and conferences, they’ll tell you that business has never been better. Why is this? Because people still enjoy meeting and talking with others “in person.” Offline events also provide excellent opportunities for networking and learning from the experts within their industry. For…
Excel with These Visual Marketing Strategies
As online marketing has evolved over the last few years, visual content has quickly risen to the top for attracting an audience and selling products. You can greatly improve your business’s bottom line through professional images, infographics, and video. According to a recent article on Buffer, engagement increases with content that includes an eye-catching image…
Why Your Business Should Be Marketing on Google Plus
Google Plus, whose slogan is “Let’s Meet Here”, has a fresh new design, which rolled out mid-November. Formerly often referred to as the ugly duckling of social media, the new Pinterest style facelift is geared towards businesses building niche communities with similarly interested individuals. This reinvention has the potential to bring even more exposure for…
Reach a Mobile Audience for More Sales with Instagram Advertising
Social media is constantly changing especially with growing platforms like Instagram, Pinterest, Snapchat, Facebook, Twitter, and more. With more users searching and purchasing from their mobile devices businesses need to expand their advertising efforts in order to generate more leads and sales. Instagram, which has over 400 million active users and growing, has recently announced…
Your Recipe For A Successful Social Media Strategy
Many companies have a presence on one or more social media channels, and all attempt to draw attention to their brand. Having heard of the remarkable power of social media, they’d be crazy not to, right? However, of course, the degree of success these companies enjoy varies widely. Mostly, that comes down to strategy. A…
Audit Your Social Media Profiles for Quality Connections
If your business is seeking to build a stronger level of influence online then you will want to have an active and involved audience who has an interest in what you have to offer. A large number of followers needs to be based on quality connections and relationships with influencers in your target market. In…
How to Make Pinterest Work for Your Business Marketing
Since 2010 Pinterest has continually and quickly risen to one of the top social networks with more than 70 million active users worldwide. Not only are images and videos a big hit, but content from blogs as well. According to an article on Business Insider, men are becoming increasingly interested in participating on Pinterest with…
3 Social Media Pet Peeves You Need To Avoid!
Pet peeves. You know, those “little” things that end up annoying you like nothing else? Even to the point where you feel like screaming or banging your head against a wall? Of course you know what I’m talking about, because we all have a pet peeve…or more than one. Or many of them. One of…
Twitter to Expand 140 Character Limit
If your business is looking to attract more followers on Twitter and then a new development may help. As the social network aims to make the platform more attractive the mainstay 140 character limit could soon expand. Quick tweets, retweets, and replies are attractive to users on Twitter, which allows them to creatively use hashtags,…
3 Powerful Ways To Boost Your Social Media Marketing
By Robert Caruso If your social media marketing is lacking engagement, click traffic and growth, you may need a spark of innovation to get back on track. With so many social accounts and business pages on social media, many are left feeling it is just incredibly difficult to break through the noise. The fact is that it…
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