Does Instagram Marketing Have a Place in B2B? Yes, and Here’s How
A simple mention of the “Instagram” platform often times spawns images of designer clothing, influencers, and blatantly photoshopped images. Generally, Instagram is perceived as a B2C-dominated platform. But can it be used for B2B marketing? The simple answer is: Definitely! However, it’s a different ballgame. Many brands are jumping onboard by using this platform to…
12 Facebook, AI and Blockchain Tools to Improve Your Marketing
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Facebook tools to improve your marketing AI Tools to Improve Your Marketing Strategy Blockchain Technology tools to Help Your Business Use These 4 Facebook…
How To Establish Thought Leadership In Your Niche
When it comes to building an authentic brand online, your audience needs to understand the value of what you have to offer them and how your expertise can truly help them. There are several ways in which you can build authority in today’s digital-driven world. As trends and technology have changed, the term influencer has…
12 Tools to Improve Your Pinterest, Podcasting and Video Marketing
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Improve your Pinterest marketing Tools to get started in podcasting Video marketing resources 4 Tools to Improve Your Pinterest Marketing 1) Beautiful visuals to…
7 of the Best Ways Your Brand Can Benefit from Influencer Marketing
Consumers now trust influencers more than the brands themselves and their paid advertisements. Why? Primarily because they consider influencers a more genuine and trustworthy source of information. This demand for more authenticity made influencers key players in influencing consumers’ purchase decisions. Influencer marketing is currently the hottest buzzword in the online marketing arena. And a…
The Art of Social Media and SEO Marketing
As social media has become a factor in online marketing, many have debated whether this has had an impact on SEO. Specifically, this includes likes, retweets, and engagement, all of which indirectly impact a website’s search engine rankings. More specifically, both content and conversations through places like Facebook, Twitter, and LinkedIn send out social signals.…
A Brief Guide to Sentiment Analysis
Digital communication occurs more frequently than physical communication for most business owners. Existing in a time where technology is rapidly advancing can leave you feeling dazed and out of place, as well as struggling to keep up with the latest tech and trends. As a result, it might be that you haven’t heard of sentiment…
12 Tools to Improve Your Blog Content, SEO and Facebook Reach
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blog content SEO tools Improve your Facebook Reach Improve Your Blog Content With These 4 Tools 1) Long-Tail Keywords That Convert –…
Facebook Advertising Has Got Better And Easier
“Marketers need to build digital relationships and reputation before closing a sale.” – Chris Brogan Facebook is no longer just a social platform. Business and advertising have long since surpassed the social aspect. Facebook advertising allows a business to set its targeted audience, giving insights into the diversity of that audience. This targeting includes such…
12 Tools to Improve Your Blogging, Facebook Advertising and Visual Content
The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for blogging Facebook advertising tools Visual content tools 4 Great Blogging Tools for Busy Entrepreneurs 1) High-quality professional images – Foter Readers are…
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