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Jan Gordon

By Barry Feldman How to Move Readers to Share Stories [71.4] I spent some serious time messing with the sub-heading above. It’s a good one, but I’ve done better. Keep reading and you’ll understand. First, know this: I want a lot of people to read this blog post. Bloggers generally attach great value to the number of…


Jan Gordon

Why Content Marketing and Social Now Drive SEO

By Lee Traupel SEO is the process of making your web site more accessible to search engines. Google’s algorithmic updates the last 3-5 years (“panda” “penguin” “hummingbird”) have changed SEO marketing permanently. It’s s a myth to think you can and should be manipulating search engines with back links, page keyword stuffing, duplicate content development,…


Susan Gilbert

Free Website Traffic Methods for Your Business

Bringing new visitors and subscribers to your website can be one of the biggest challenges for businesses. The good news is that there are still free traffic methods to tap into despite all of the changes to Google’s algorithm over the last two years. Depending on the size of your company the number of visitors…


Jennifer Hanford

Google Plus Is Neither Dead Nor Dying. Here’s Why!

Whether you like it or not – and whether you use it or not – Google Plus is here to stay…at least for now. It’s difficult to describe this complex platform, but here is one definition that sums up Google Plus: Google+ (or Google Plus) is a social networking and identity service that is owned…


Jan Gordon

How To Plan and Deploy a Cohesive Social Media Strategy

By Brett RelanderSEO, social media, and content marketing all have their strong points. In order to achieve maximum results, each must work together effortlessly. Many companies do quite well with one of the three, but find it difficult to integrate them all into a cohesive marketing strategy. The tips below will help if your brand…


Artem Welker

When Content Curation is a Disease, but Not a Cure

Content Curation

In the world where everybody shares something without any added value, we face information pollution, not evolution (C) Artem Welker It arose as a cure, which could help us not to drown in the Information Ocean. But then it turned to a disease which fuels this ocean, where 27M pieces of content are shared every…


Jan Gordon

How to Find Keywords Your Competitors Don’t Know About

By Barry Feldman Winning at SEO calls for outmaneuvering the field. Let’s examine how to find keywords your competitors aren’t using—with tactics they don’t even know about.  “Keywords don’t matter much anymore.” You find it written everywhere lately. I asked a friend who eats analytics for breakfast and snacks on SEO all day long, “Whatcha’ think…


Jennifer Hanford

Do You Need Video Marketing?

Can you believe YouTube is 10 years old already? It’s true. YouTube was officially launched on February 14th, 2005 by three former PayPal employees. As verified by Wikipedia, Chad Hurley, Steve Chen, and Jawed Karim “activated the Internet domain name “YouTube.com” and started to create a video-sharing website on which users could upload, share, and view videos.”…


Artem Welker

Why People do not Choose What Content They Consume

 The Illusion of Choice People believe that it is purely their choice, when they determine what to do, where to go, what kind of information to consume. Is it? Not really. It started thousands of years ago and continues to this day, – most of people’s actions are under the influence of their reference groups.…


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