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Jake Rheude

2011 to 2021: eCommerce Emails Over The Decade

eCommerce Email

The rise of digital marketing changed the way businesses run, bringing eCommerce to center stage. Globally, eCommerce sales were $572 billion in 2010, and according to UNCTAD, they skyrocketed to $26.7 trillion in 2020. This stark evolution is largely attributed to digital marketing, which includes email marketing. The advent of email marketing allowed business owners…



Susan Gilbert

12 WordPress SEO, Content Research, and Video Editing Tools

WordPress SEO, Content Research, and Video Editing Tools

The following is made up of 3 “Business Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: WordPress SEO plugins Help in finding the right content Video Editing Give Your Visibility a Boost with These SEO WordPress Plugins 1) Fix Broken…


Susan Gilbert

How To Establish Your Brand as a Thought Leader

Establish Your Brand as a Thought Leader

There are several ways in which you can build a brand reputation of authority online amidst changes in marketing methods. The term influencer has become widely used and doesn’t convey what your brand is truly about. To be truly effective, you should look instead to becoming a thought leader in your industry. And you do…


David Gutierrez

B2B Website Design: How to Generate More Leads

Good B2B Website Design Aids LeadGen

B2B companies often tend to dismiss the intricacies of website design, its influence on their lead generation, and the overall efficiency of their business. After all, you are dealing with other entrepreneurs, who must be serious people who make logical decisions. Surely they aren’t so impressionable that they can be easily swayed by a color…


Susan Gilbert

Attract a Larger Following For Your Business With Mobile Marketing

Is Your Marketing Mobile?

Mobile marketing is essential to building your brand and drawing more traffic to your website. It’s more important than ever to reach your target audience in places like Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn with techniques that include live video, as well as visuals that speak to their needs and desires. We are well…


Susan Gilbert

3 Ways To Increase Your Sales Using Instagram

Increase Your Sales With Internet Marketing

Instagram remains one of the fastest growing social networks for mobile business sales. According to an article on Hootsuite, there are 1 billion active users each month. 500 million people use the Stories feature each day. The potential to reach people through advertising is especially high at 849.3 million users. While people come to Facebook…


David Gutierrez

6 Top Organic SEO Trends to Focus on

Organic SEO Trends

The goals of organic SEO specialists remain unchanged from year to year: to get ahead of others in SERPs, to increase returns on investment, to improve revenues. However, the ways of achieving these goals are far less static, what with ever-changing Google algorithms and business landscape. So what are the most important trends to look…


Susan Gilbert

How To Establish Thought Leadership In Your Niche

Establish Thought Leadership In Your Niche

When it comes to building an authentic brand online, your audience needs to understand the value of what you have to offer them and how your expertise can truly help them. There are several ways in which you can build authority in today’s digital-driven world. As trends and technology have changed, the term influencer has…


David Gutierrez

How To Incorporate Snackable Content In Your B2B Marketing Strategy

Use Snackable Content In Your B2B Marketing Strategy

Marketers have always been looking for ways to capture the attention of their buyers and get new blog post ideas.  The audience is narrow, defined and has very specific needs. As we all know, there is so much information around us that it’s becoming ever-harder to stand out among all our competitors and reach our prospects.…


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