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Jan Gordon

How to Boost Website Traffic Using Social Media

You should always look at your website as the “central station” for everything that your business is doing online. It is the place where potential customers come to get information about your company, its products and services. And it’s where they ultimately make a purchase. Your website will also provide you with leads, customers, and


Susan Gilbert

Customize Your Ads With Facebook Retargeting

Facebook Custom Audiences and Retargeting

Do you need to attract more customers and sales from your Facebook ads? Then it may be time to revisit their free retargeting feature. It has been in place since 2015 and achieved good results. Your business can use this method to focus directly on your target market. It places your product or service front and


Susan Gilbert

12 Tools To Improve Blogging, Branding and Social Media Networking

Blogging, Branding and Social Media Networking Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Blogging Tools Brand Growth Tools Top Tools for Social Media Networking 4 Fresh Blogging Tools to Help Boost Your Content 1) Improve blog performance


Sudhir Bhashan

How To Identify A Low-Quality Hosting Provider – 21 Key Indicators

Identifying A Low-Quality Hosting Provider

While over the years, website owners may be able to make an informed decision when it comes to selecting a web host, it might be a difficult chore for those just starting their online journey. Choosing the best web hosting provider for your business website can be a challenge – especially since there a numerous


Qhubekani Nyathi

How To Sell On Social Media (Without Sounding Like A Jerk)

How To Sell On Social Media

Today’s marketing landscape is a seller’s paradise. You can sell anything, anytime, on any channel. In a sense, your business is never closed. People are ever-connected. They chat and interact with friends and brands on social media 24/7 using up to five different devices a day. A new omnichannel buyer journey has emerged. Social selling,


Avinash Nair

5 Things B2B Marketers Should Learn from B2C

Things B2B Marketers Should Learn from B2C

It isn’t uncommon for B2B marketers to be faced with the challenge of creating exciting marketing campaigns around technical enterprise solutions. B2C marketers, on the other hand, have a field day generating content that connects instantly with audiences. They use a variety of media such as images, audio, video, social media, and so on. This


Susan Gilbert

16 Facebook, Twitter, AI and Business Marketing Tools

Facebook and Twitter Management tools plus AI and Business management

The following is made up of 4 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Improving your Facebook Page Better business management Artificial Intelligence Tools Marketing management for Twitter Use These Facebook Apps To Help Grow Your Page 1)


Susan Gilbert

How to Best Connect with Influencers

Connect with Influencers

Has your business made the right connections with important influencers in your niche yet? These are the online voices who have the ability to reach audiences and compel them to take action based on their advice and recommendations. Leaders like these have invested time and effort over a long period to build trust and authority.


Zac Johnson

A Step by Step Guide to Creating a Profitable Coupon Blog

Coupon sites

Editor’s note: This article is off-niche. A special holiday-week post. We hope that it inspires readers seeking ways of monetizing – whether they go the coupon route or not. You surely didn’t think about a coupon blog. So what other forms of monetization might you also have overlooked? Create Your Profitable Coupon Blog Have you


Meredith Wood

11 Types of Difficult Customers and How to Handle Them [Infographic]

Difficult Customers

To state the blindingly obvious, your business is nothing without customers. Every interaction a customer has with a business comes helps that customer decide their attitude towards the business. These interactions include: The actual product or service that the business is based on The advertising that the customer is exposed to – whether on social media or


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