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Susan Gilbert

How to Attract More Leads & Prospects with LinkedIn

Attract More Leads with LinkedIn

Is your LinkedIn profile not attracting new opportunities for your business? Since being purchased by Microsoft in 2016, the robust social platform has been experiencing quite a few changes. Not only have profile designs been upgraded but the company has added new video features, messaging and enhancements to their publishing program. It’s not too late…



Shelly Kramer

How To Use Social AI for Lead Generation

Social AI For Lead Gen

Once again, Shelly Kramer has written a piece to excite techno-geeks and everyone else who keeps an eye on the future of marketing. This time, she discusses how Social AI can be used to aid lead generation. It is another in our “Great Articles You may have missed” series. Social AI For Lead Gen Marketers…


David Gutierrez

Advanced Tips for Effective Lead Generation

Effective Lead Generation

The driving forces for any business – converting leads to customers, growing traffic to the website and increasing revenue derived from existing customers – have remained constant for many years. However, there has been a lot of interesting shifts over the years in the way companies pursue these goals. Is it really important to pay…



Susan Gilbert

12 Tools To Improve Your Blogging, LinkedIn & Lead Generation

Blogging, LinkedIn and Lead Generation Tools

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools for Busy Bloggers Marketing Your Business on LinkedIn Lead Generation Tools Great Tools for Busy Bloggers 1) Free high-quality stock images – Foter…


Susan Gilbert

12 Tools To Improve Your Blog, Instagram Marketing and CRM

CRM (Customer Relationship Management)

The following is made up of 3 “Monday Tips” articles, each of which talks about 4 helpful tools and resources around a specific area of your business. Today, the subjects are: Tools to Improve Your Blog Instagram Marketing Tools CRM Tools for Leads and Sales 4 Resources that Will Help Your Blog Grow 1) Never…


Susan Gilbert

How the Interview Method Can Work for Lead Generation

Leads and sales are the mainstay of all business whether your are B2C or B2B. And hoping that new prospects are going to come in with your marketing efforts will never produce results. In order to attract new leads and customers your business can use two different methods. The first is called “Outbound Marketing,” which…


Susan Gilbert

Lead Generation Plus Sales Funnel Equals Sales – Here’s How

Lead Generation  + Sales Funnel = Sales Your business thrives when the bottom line is producing a harvest. One of the most important ingredients to making a sale starts with successful lead generation strategies. Knowing how to do this well can mean the difference between going out of business or staying ahead of the competition.…


Jan Gordon

Social Selling Thought Leadership: The New B2B

By Rob Peters Traditional B2B selling has died, long live social selling thought leadership. The information empowered and socially connected B2B decision-maker is not waiting for your cold call to educate them about their industry, company challenges and/or your product/services. Recent research has shown that B2B decision-makers want to talk and get their questions answered…


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