Choosing the Right Social Media Scheduling Tool
Do you want to make social media really work for your business? Terms like queuing, curating, and aggregating can be confusing. You know you want customers to see you on Twitter or Facebook. What tools and apps do you really need? And how do you maximize your social media presence? The old way of posting…
How To Build A Large, Engaged Twitter Following
….Or, How I Grew My Twitter Following By 53% In 90 Days “If I told you that my global audience has shot up 100% in the last six months, what would you say? If you were to say, “So you went from one reader to two readers?” you’d be absolutely correct. And after I had…
Social Media Insights and Monitoring on a Startup Budget
By Shelly Kramer So a month (or several) ago I had my great friend Wendy Scherer of The Social Studies Group on the #V3Live Videochat Show. The topic we discussed was one that pretty much everyone is interested in — Maximizing Social Media Monitoring and Insights on a Startup Budget. I mean, who doesn’t want…
Which Social Media Platform Is Best For Me?
Hate it or love it, you need to have a good social media strategy. This literally means hours after hours of split testing and thousands of dollars in social media tools, right? Erm, no. What if I tell you that at the end of this post, you will discover cheap (and probably free) ways to…
Competitive Analysis: The Key To Success In The Digital Age
By Lee Traupel There’s an old Gypsy saying heard around the campfire: “speed can be a friend or your enemy.” This is so applicable to small to mid sized companies today. Rapid change and global markets are defining how business grow and compete. Competitive Analysis is Critical in the High Speed Digital Age It’s truly…
A Social Media Budget For Every Strategy: Content Marketing
With social media being so ubiquitous in marketing activities, marketers have many options to choose from when considering what platform to use. The numbers can be very confusing sometimes, in addition to the identification of why the marketer needs a particular platform. As I look at my social media efforts month over month, I always consider…
How To Lead Readers From Their Search To Your Solution
At the end of my article, ‘How Do We Find Our Way Out Of The Content Echo Chamber?’ I stated: “Mastery of semantic search is surely key to finding the bigger audience. The ability to naturally integrate our not so general knowledge into what the public is already searching for, will be key to claiming…
How to Use Twitter Chats to Build Dynamic Online Communities
If who you follow is a key to deriving value from your social networking activities (and it is!), the better you do it for your own purposes, the more you’ll benefit. Here’s one bountiful way into the chaos that will help you find people and accounts sharing content you’re going to want to see in…
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