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Mark Preston

Stop It NOW! Why Are You Posting Re-Hashed Content?

Re-hashed content is just more blah blah blah

It seems that since the buzz word ‘inbound marketing’ was invented by HubSpot, the world has gone content creation mad. Marketers all over the world became copywriters and the feeling of ‘write and publish as much content as possible’ started to become the norm. Why? Why? Oh Why? I really do not understand why there


Jan Gordon
Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of


Jan Gordon

Happy Holidays From Us To You

Happy Holidays! We wish you, your families and your friends, much love and happiness. From all of us to all of you


Jan Gordon

Curatti Best Articles of 2016 – Part Two

Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of


Jan Gordon

Curatti Best Articles of 2016 – Part One

Curatti Thank You, 2016

Since our launch 3 years ago, Curatti has evolved into a crowd-sourced blog. Was this intended? Probably not! But it’s quite a journey, and one that we lightly guide , but ultimately go along with. In any given week, we will get several inquiries by potential new guest bloggers. There are also no shortage of


Daniel Newman

What Is The Relationship Between Influence And Expertise?

“In a world where people are overwhelmingly seeking out high impact content to help them make purchase decisions, should brands be aligning with experts to serve the role of influencer?” The Makings of An Expert What is an expert anyway? By definition it is someone having comprehensive or authoritative knowledge in a particular area. In


Andy Capaloff

Use the World as a Muse, Not a Mirror

The World is not Your Mirror It’s Really All About Love! Social Media people talk of bubbles and silos, and from an outsider’s perspective, they are very clear to see.  Cliques, also!  Is this unique to that world?  Of course not!  The behavior starts from our earliest bondings and strengthens markedly in school.  For some, there


Jan Gordon

How Do You Outsmart The Crowd?

By Greg Satell Most of us live busy lives.  There is work, family, maybe a hobby or two and the need for some leisure time to refresh our batteries.  So the amount of things we devote serious thought to is necessarily small and we get in the habit of not paying attention to much that goes


Andy Capaloff

Question ‘Common Wisdom’: It Isn’t Always Right!

For me, this song is pure genius. You might not have given it quite so much thought. Right now though, I wonder if you would listen to it and see if you agree that it broke a major rule and succeeded. Chances are, our thoughts will differ. But that’s fine. Music is about feeling, after


Andy Capaloff

Why You Need to Question the Answers

Whereas the title of this post is borrowed unashamedly from a superb Mighty Mighty Bosstones album, the concept came from Greg Satelli (Digital Tonto) in his thought provoking 2010 post, The Stupidity Of Crowds.  He was talking about how the greatest success is for those who buck trends as opposed to following them.  How true


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