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Chris Makara

6 Powerful Ways To Increase Your Social Media Sales

Increase Your Social Media Sales

Looking for another way to boost your online sales? Find out how to increase social media sales to drive additional revenue to your business. Businesses experience up to a 57% increase in return on their advertising costs on social media. Also, according to Shopify, sales that are derived from Pinterest posts and ads have an…


Jan Gordon

Curatti Best Articles of 2020 (And Happy New Year 2021!)

Happy New Year 2021

2020 is finally over! How long did it last? Until now, every year of our lives went faster than any before it. Not this one! Goodbye annus horribilis! You’ll never be forgotten! A Quick Summary of 2020 Life changed. The end! Our 2020 Authors This year, we published over 130 articles, some written by old…


Paolo Fabrizio

How To Master Live Chat Support Conversations Like a Maestro

Master Live Chat Conversations

There’s a good chance that you are underrating Live Chat as a Digital Customer Service channel. Live Chat is not the newest Digital Support channel – certainly compared to messaging apps, for instance. And this often leads brands to underestimate its peculiar features and challenges. The result is poor customer experiences and employee frustration (for…


Paolo Fabrizio

The New Customer Service Refrain You’d Better Sing Along To

The New Digital Customer Service Refrain

When we listen to a new song, we tend to memorize sequences that are being repeated. Similarly, when having a conversation with customers both us and them will easily focus on concepts explained and confirmed. However, it’s important that we use different words and conversational inflections. We cannot come across as sounding as if this…


Paolo Fabrizio

How To Use WhatsApp Customer Support To Beat Your Competitors

WhatsApp Customer Support

Once upon a recent time, it took years for new communication tools to become customer support channels. I remember that during the 90’s we had long discussions within our claims department before deciding to respond to customers via email! Today everything happens much faster, especially changes in behavior and habits. In 2020 most people use…


Paolo Fabrizio

Get Ready For a Blended Customer Service Model

The Blended Customer Service Model

Like it or not, few workers around the world will be going back to their offices full time anytime soon. Some, however, will go in once or twice a week with the rest of the days spent working remotely. Since we do not know how long this ‘hybrid situation’ will remain, we’d better act as…


Paolo Fabrizio

Do You Think That All Digital Support Channels Are The Same?

All Digital Support Channels Are Not The Same

As more and more organizations are integrating digital channels to cope with customer’s demand for online support, some facets often are being underrated. In fact, in this gold rush towards Digital Customer Service, some tend to consider all online channels as more or less the same. “This agent is doing well on social media so…


Paolo Fabrizio

Deal With The Unexpected to Elevate Customer Service Standards

Elevate Customer Service Standards

“Ok, we’re all set to go.” Then, suddenly. something happens and it ruins your plans. Of course, that’s not nice but that’s life and it’s up to you to face the issue and then get it fixed. Easier said than done though, especially when it comes to providing support to your customers regardless of the…


Paolo Fabrizio

Why Digital Customer Service Is Like a Wave

Digital Customer Service Is Like a Wave

Imagine you’re on a sandy beach entering the water. Suddenly you spot a big wave coming towards you and you must rapidly choose between two options: surfing the wave or being pushed away by its force. What we’ve seen in customer service during these last 3 months is the rise of a huge wave of…


Paolo Fabrizio

2 Secret Ingredients For Rock Solid Digital Customer Service

Rock Solid Digital Customer Service

Yes, the situation is still complex but it’s not the same as one month ago. While one month ago most organizations were stuck on ‘what shall we do now’ many of them have already moved on and that’s good news. Meanwhile, a large number of consumers all over the world have sought assistance through digital…


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